Charity love is pivotal to donations, recommendations, trust, understanding
Britain’s most loved charities have been revealed in new research by intelligence business, Savanta. Macmillan Cancer Support, Cancer Research UK and Dog’s Trust take the top three spots in the BrandVue Most Loved Charities Report, which draws on 60,000 interviews annually. The report also shows the clear benefits of charities creating a positive emotional connection with the public, […]
Savanta, the global intelligence business, today announces the acquisition of the UK division of Future Thinking, a global data driven intelligence company that combines research with data science to produce actionable insight for clients, including Unilever, British Gas and LEGO. “We welcome the Future Thinking UK team to Savanta with open arms,” comments Roger Perowne, Global CEO at Savanta. “We’re pleased […]
Intelligence specialist, Savanta , is celebrating 12 months in business as it announces a new policy of unlimited holiday for all of its 286 staff. The agency also joins The Walt Disney Company and Legal & General as one of the five Employer Initiative Award finalists in the forthcoming Inside Out Mental Health Awards. “The biggest achievement of our first […]
Amazon, Aldi and M&S Simply Food have topped the charts as the most loved retailers in the UK, according to a new study of 96,000 consumers from Savanta. The research, which rates the top 100 retailers by how loved they are by consumers, also identifies a direct correlation between an emotive brand connection and commercial […]
MIG Global, part of Next15 communications group, is combining its family of specialist agencies – Morar HPI, VIGA, Charterhouse and Circle – into one as it launches Savanta. Underpinned by the strapline ‘Make Better Decisions’, Savanta is re-engineering research so that it fuels faster, easier and more effective decision making. To do so, Savanta will combine the benefits […]