Comment: The relationship between Amazon and Black Friday

Comment: The relationship between Amazon and Black Friday

What will Black Friday shoppers be looking for from brands on Amazon? “Deep discounts on big ticket items will be top of shopping lists this Black Friday – which means retailers will have to source the right deals to meet consumer demand. Amazon is no different. “But despite slashed prices, the overall value of consumer […]

smp boosts dedicated Amazon team with new specialist appointments

smp boosts dedicated Amazon team with new specialist appointments

smp, the London-headquartered commerce marketing agency, announced two new specialist appointments to its Amazon team, to support the agency’s ongoing international growth. Bella Bui has been appointed Media Buyer, with Febby Mpundu appointed Content Specialist. Following a series of new business successes in the tech sector, the new appointments will bolster smp’s dedicated Amazon team […]