SodaStream proud to support Pride by revisiting history in new campaign

SodaStream proud to support Pride by revisiting history in new campaign

SodaStream, a leading sparkling water brand, has celebrated Pride Month by unveiling its latest video campaign, tweaking classic portraits from the past to celebrate the LGBTQ community. Photographs endure the test of time, which is why SodaStream decided to revisit classical moments through an LGBTQ perspective. From miners proudly posing in their rough-work attire and a […]

SodaStream Launches April Fools’ Day Prank Product with Astronaut Scott Kelly

SodaStream Launches April Fools’ Day Prank Product with Astronaut Scott Kelly

SodaStream International Ltd., the world’s leading sparkling water brand, released its 2019 April Fools’ video featuring the American astronaut best known for having spent the most time in space on a single mission, Scott Kelly. Scott Kelly introduces the innovation, SodaStreamMe, to the world in an commercial style video. SodaStreamMe is an on-the-go bottle that […]

Sir Rod Stewart appears as a sea singing turtle in SodaStream’s campaign against plastic pollution

Sir Rod Stewart appears as a sea singing turtle in SodaStream’s campaign against plastic pollution

 SodaStream, supported by Sir Rod Stewart in a lead role, unveiled its newest video campaign focused on the global damage caused by single-use plastic bottles. The video features a singing sea turtle calling on people to take responsibility and make the simple and meaningful life change of going reusable. It acts as a metaphor […]

MarComm News’ Hit Parade: July 2017

MarComm News’ Hit Parade: July 2017

MarComm News’ Hit Parade brings you our selection of the “hit” projects of the month. The highlights for July 2017 include technology, design, advertising and viral projects: 1) “The Homo-schlepiens” by SodaStream Although it has not been the most viral ad of July, SodaStream‘s “The Homo-schlepiens” didn’t fair too shabbily, racking up over five million views at the […]