UK TV Advertising Spend To Decrease In Q2

UK TV Advertising Spend To Decrease In Q2

Media agencies have warned the TV ad market could decline by around 5 per cent year on year in the second quarter – a more severe drop in spend than had been expected. According to estimates from media agency buyers, the UK TV market could fall by 2-6 per cent between 1 April and the […]

The Sun launches sing-along ad campaign

The Sun along with Grey London and WPP’s Team News agency group, are asking you to sing your January Blues away, in their latest multichannel ad campaign.

The Sun have launched a new ad campaign, which they hope will help the nation through, what they believe is the “the most depressing” month of the year. The Sun’s marketing director Rob Painter said, “There’s no better barometer of the nation’s mood than The Sun, and we know that the start of the year […]

Pepsi Calls Audible: 1D To “Suit Up” In Football Pads

Pepsi Calls Audible: 1D To “Suit Up” In Football Pads

Pepsi will reveal a surprise ending to their current “Live For Now” television commercial featuring chart-topping pop stars One Direction and NFL Quarterback Drew Brees.  The new creative offers a twist-ending featuring the One Direction band members getting a taste for football. The spot begins airing tonight on FOX. The ad centers around a friendly showdown for […]

Forest Essentials presents modern day Apsaras

Forest Essentials latest TVC embodies its philosophy of combining ancient ayurvedic traditions with modern luxury. Created by Wieden+Kennedy Delhi, and directed by Paul Minor, the film enchants the viewers with beautiful apsaras – mythological celestial beings – in a magical Forest Essentials factory. The audience follows the apsaras through the forest where they collect, sort, […]