Bacofoil Sponsors ITV Sunday Morning Cooking

Bacofoil Sponsors ITV Sunday Morning Cooking

Iconic foil brand, Bacofoil, is back on TV, investing in an ATL sponsorship campaign across ITV’s Sunday morning cooking shows to support its Non-Stick Kitchen Foil.  The exciting ITV Sunday cooking segment will provide the UK with a variety of recipes and showcase exotic locations with Ainsley Harriott’s Caribbean Kitchen and Parveen Ashraf’s Indian Kitchen, […]

Artefact expands UK leadership team with additional senior hire

Artefact expands UK leadership team with additional senior hire

Artefact, one of Europe’s largest independent data-driven marketing group, listed on the French Euronext Stock Exchange, has appointed Sarah De Martin as UK managing director. Sarah was previously managing partner at OMD EMEA, and before that was at IPG Mediabrands’ Initiative and Starcom Mediavest Group. She brings more than 15 years of global and local UK […]

Momentum Worldwide appoints Jaie Genadt as UK Chief Technology Officer

Momentum Worldwide appoints Jaie Genadt as UK Chief Technology Officer

Experiential Advertising Agency Momentum UK, has landed its new CTO with a CV befitting the agency’s pedigree in music and entertainment. Genadt will front the agency’s technology experience offering, ensuring that the most entertaining, impactful and creative technology is used to drive brand performance and engagement. From digital strategic thinking to delivery, he will be tasked […]

PrettyGreen announces new Managing Director by promoting Sarah Henderson

PrettyGreen announces new Managing Director by promoting Sarah Henderson

Entertainment, sport and lifestyle agency, PrettyGreen, announced Sarah Henderson’s promotion to the Board and to Managing Director.  Since joining PrettyGreen to lead the Cadbury London 2012 Olympic account in 2011, Sarah Henderson has been instrumental in helping establish PrettyGreen as a leading independent Entertainment, Sport and Lifestyle PR Agency.  Henderson said: “It’s an honour to step into […]

Unlimited Group, Serviceplan & Hakuhodo team to create a global offering rooted in local insight

Unlimited Group, Serviceplan & Hakuhodo team to create a global offering rooted in local insight

The Unlimited Group (UK), Serviceplan Group (Germany), and Hakuhodo Group (Japan) have combined forces to create a global offering rooted in local insight. The three independent agency groups have signed a strategic alliance to provide clients and prospects with a genuine global offering based on locally rooted insight. Together, the UK, German and Japanese agencies are building […]

Wavemaker UK hires Mu Ali as Chief Growth Officer

Wavemaker UK hires Mu Ali as Chief Growth Officer

Wavemaker has announced the further strengthening of its senior leadership team with the appointment of Mu Ali as Chief Growth Officer. In this newly created position, effective as of today, Mu will be focused on leading and generating strategic business growth for Wavemaker UK. He brings a wealth of experience to the role, joining from […]

Limited Space makes key new hires

Limited Space makes key new hires

Limited Space, market leaders in retail and lifestyle destination media, has hired Matt Carroll as Commercial Director to bolster their senior leadership team. In the newly created role, Matt will be responsible for the relationships with all of Limited Space’s retail and commercial partners as well as being integral to shaping the commercial future of […]