On Friday, saw the launch of Nationwide’s new advertising campaign promoting its new ISA prize draw, which gives savers the chance to win up to £20,000 – the current annual ISA allowance. This forms part of the Society’s wider efforts to get the nation saving again. The draw is open to new and existing members and, […]
VCCP Creative Director Laura Muse has created “does this sit comfortably with you?” The project to mark International Women’s Day, features a series of cushions embroidered with subtly gendered phrases that men and women still use in the workplace. The one-off initiative is designed to call these out and act as a gentle reminder for […]
Claire Tusler has joined VCCP as Chief Data Officer. She joins from Proximity where she was Head of Data and Analytics. Claire brings with her more than 20 years data experience, beginning her career at TMW, helping British Airways set up their first Single Customer View database whilst also enabling Diageo to sell more Guinness. […]
Provocative work by VCCP for Create
Create, a UK charity that empowers lives through the creative arts, has today unveiled a striking street art mural in Shoreditch. The wall has been painted black and poses the question “Could you use a needle at 9 years old?” in bold red lettering. The campaign, developed by VCCP in partnership with Global Street Art, […]
Mondelez International has appointed VCCP as their lead strategic and creative agency for Green & Black’s. The agency will look after the brand’s creative campaigns. VCCP was selected following a competitive pitch. VCCP’s appointment to Mondelez’s luxury chocolate brand follows the agency’s selection as lead global ad agency for Cadbury in June 2017 and as […]
New campaign from VCCP Hot chocolate has had a real renaissance in the last few years, with coffee shops offering a whole host of exciting and seasonal hot chocolate flavours. But Cadbury are here to remind everyone that making hot chocolate at home is just as easy and just as delicious, with lots of options […]
GoDaddy puts UK small business customer, Look Mum No Hands, at the centre of its new marketing campaign, including in a prime-time TV advert Bike café Look Mum No Hands shows how simple and easy it is to set up a website with GoDaddy, story told by actor and comedian Javone Prince By celebrating the […]
Jumping on the viral ‘which Disney Character are you’? train, the easyJet team at VCCP have created a custom Instagram AR Filter game for the brand. A great proactive brief, this format is a fun and sharable tool to inspire users to travel and look forward to their next getaway in 2020. You can try […]
Nationwide is today, Monday 6th January, launching a new widespread advertising campaign aimed at highlighting the Society’s suite of mortgage products available to support those in and approaching retirement. In 2019, Nationwide launched a new suite of three Later Life mortgage products coupled with dedicated advice for those aged 55 and above. In doing so, it was […]
First Campaign from VCCP
VCCP | Wickes from VCCP on Vimeo. Wickes, the home improvement retailer, has released their first campaign from VCCP to help ‘Cure Housebarrassment’ – the feeling of unease or embarrassment at the thought of guests seeing certain elements of one’s home. The work features a couple who are thrown a curveball when long distance friends […]