Mondelez celebrates Sour Patch Kids’ mischievous side in nationwide out of home campaign For the first time ever, Sour Patch Kids are bringing mischief to the streets of the UK with its first-ever integrated campaign, created by global creative agency of record, VCCP. The playful new brand platform ‘Not As Sweet As They Look’ introduces […]
Today, Vitality launches a new nationwide campaign for its health and life insurance business, with creative agency of record VCCP, bringing to life its ‘Your Health’s Best Friend’ brand platform, showcasing their differentiated approach to insurance. The campaign aims to redefine what health and life insurance can do for people, emphasising how Vitality offers more […]
Sekonda launches a bold new campaign created by VCCP that underscores the anticipation that every second holds Today, British watch brand, Sekonda, launches a bold new integrated campaign with VCCP Blue and VCCP Media which aims to position its high-quality, reliable, and stylish timepieces and smart wearables as a staple for a younger Gen Z […]
Integrated 360-degree campaign by VCCP tells stories of reconnection, everyday adventure and culture made possible by London’s transport network Today, Transport for London (TfL), launches ‘The Stop Is Just The Start’, a new integrated campaign by creative agency of record VCCP and WPP Media’s Wavemaker, whichspotlights how every journey is a gateway to real-world experiences, […]
Macmillan Cancer Support has today announced the appointment of VCCP as its strategic brand and creative partner, following a competitive pitch process. With the number of people living with cancer in the UK at a record high – 3.5 million – and still rising, the need for cancer support is growing. To ensure Macmillan remains […]
New work from VCCP champions Aldi Price Match, showing customers they can get great value on everyday essentials without the hassle of a big shop Co-op Food, the UK’s leading convenience retailer, launches the latest chapter of its ‘Pop to Co-op’ creative platform, encouraging members and customers to leave the ‘big shop faff’ behind and get […]
Primark changes the game of the activewear category in latest global campaign by VCCP Today, Primark unveils its activewear collection, Primark Form, with a playful new campaign which skewers the pompous seriousness of the world of activewear – proving you don’t have to pay seriously high prices to get seriously great kit. Created by global […]
The award-winning brand platform returns, putting iconic Jelly Babies and Wine Gums back in jeopardy with a dangerously delicious new format This summer Maynards Bassetts is upping the ante in its latest playful chapter of its long-standing, award-winning ‘Set the Juice Loose’ campaign. Crafted by global creative agency of record, VCCP, the new instalment once […]
Old El Paso is demonstrating the powerful call of the ‘crunch’ in latest campaign by VCCP Blue Today, Old El Paso unveils ‘The Crunch is Calling’, a new campaign by creative agency of record VCCP Blue, which is celebrating the joyful, unapologetic messiness of dinner time. In a world where life and food are becoming optimised for efficiency, Old El […]
Barclays, one of the UK’s leading financial services providers, has today unveiled its latest campaign ‘Be a step ahead with Barclays Premier’, highlighting how Barclays Premier helps Mass Affluent customers navigate increasingly complex financial decisions while balancing busy working and family lives. Created by global agency of record VCCP, the integrated campaign responds to a banking category […]