As part of Cobra’s ‘Brewed Smooth for All Food’ campaign created by VCCP, the multi award-winning beer brand is setting off on a worldwide road trip, to demonstrate how Cobra is the perfect partner for all food. Celebrated in a new advertising campaign launching on 10th November in cinema and online, the Cobra Food Truck […]
OLIVER Group, the in-house agency specialist, has been appointed to handle the creative offering for O2 Czech Republic. The win is accompanied by the hire of O2 creative firepower, Milan Semelak, to drive OLIVER Group’s ambitious growth plans within Central Europe. OLIVER will take overall responsibility of O2 Czech Republic’s existing in-house creative team, including […]
Easyjet is turning 20 and, speaking exclusively to Marketing Magazine about the launch campaign, marketing lead Peter Duffy said it wanted to showcase people’s own travel journey over the years towards what it now calls ‘Generation Easyjet’. In our need to quantify, catalogue, remember and reminisce, it feels as though there is always a birthday […]
We open in a shadowy, desolate world, dark except for a neon sign, rain pouring over the body of the supercar – the McLaren 675LT. Everything moves in slow motion – a dog barks, straining against its lead. As we pan around the car, the headlights illuminate, and the wheels begin to spin. Suddenly, the […]
Gary Barlow has teamed up with Comparethemarket.com’s meerkat mascots in an ad campaign, ahead of the launch of the singer’s latest album. http://www.youtube.com/watch?v=8A__RJy_HU8 A 30-second teaser spot airs on November 18 on ITV during ‘Coronation Street’ and will be followed by a second ad later in the month. In the ad, Aleksandr Orlov – the […]