Estée Lauder launch skincare experience on Whatsapp, to help and connect with consumers during pandemic

Estée Lauder launch skincare experience on Whatsapp, to help and connect with consumers during pandemic

Estée Lauder have partnered with creative technology agency Rehab to become the first major beauty brand to launch a skincare experience through WhatsApp.  The innovative experience allows consumers to speak with ‘Liv’, an AI-based chatbot, that helps users build and stick to a personalised skincare regime. The launch is timely during the context of COVID-19 […]

Portuguese universities team up to create TermsAgainstBullying.com

This unique digital platform allows the victim to report the bullies’ cell phone number – straight to a regulatory body, then the offender's mobile service provider.

Portuguese universities team up to create TermsAgainstBullying.com

A study recently published in the UK reveals, that teenagers who suffer bullying are three times more likely to commit suicide. Unsurprisingly, this alarming subject has been constantly discussed around the world for some time. Several platforms are trying to combat bullying by providing information about its dangers; TV shows – like the Netflix series “13 […]