Range Rover continues its official partnership with The Championships, Wimbledon for the second year, uniting the luxury automotive brand with the prestigious tennis tournament. A hallmark of British tradition, The Championships is a global highlight of the summer social and sporting calendars. Watched by millions around the world, the Grand Slam will once again be supported […]
New campaign ‘Moments That Matter’ captures the power of support – in tennis and in banking Barclays, official banking partner of The Championships, Wimbledon, has unveiled a powerful new integrated campaign starring tennis icon and Barclays ambassador Frances Tiafoe. Created by Barclays’ newly appointed global creative agency of record VCCP, Moments That Matter, dramatises the pivotal role of support that the right […]
First campaign under new brand platform ‘There is only one Wimbledon’ debuts ahead of The Championships 2025 The All England Lawn Tennis Club today unveiled its annual trailer ahead of The Championships, Wimbledon, which will be staged from 30 June to 13 July 2025. Created in partnership with its lead creative agency VCCP, the film is the first campaign […]
The All England Lawn Tennis Club has appointed VCCP, the challenger network for challenger brands, as its global creative agency of record – beginning with The Championships, Wimbledon 2025. Photo Credit: AELTC/Joe Toth VCCP will work with The All England Lawn Tennis Club to develop a new global creative advertising strategy for this iconic tennis event, engaging sports fans worldwide. The […]
Wimbledon fever is upon us, and the world’s most famous Grand Slam tennis tournament steeped in history and prestige kicked off this week. Wimbledon will be beamed to tennis fans around the world. In celebration of this significant event, Polo Ralph Lauren eyewear – part of EssilorLuxottica brands portfolio – unveils the new Polo Ralph […]
The All England Club looks to expand its global footprint with a virtual re-imagining of Wimbledon’s most iconic fan destination An interactive metaverse experience that lets fans everywhere experience the quirks, history, characters, and rewards of a day on the Hill - the bustle, the buzz and the nostalgia Immersive virtual experience allows fans to dress up for a day out at Wimbledon, and share the experience with friends, family and global fans In between the match action, fans have the opportunity to take on missions and interact with Sir Andy Murray
WIMBLEDON AND AMERICAN EXPRESS BRING TO LIFE
THE WORLD FAMOUS HILL IN INTERACTIVE VIRTUAL EXPERIENCE
WHERE FANS CAN TAKE ON SIR ANDY MURRAY
London Advertising Launches Andy Murray As Mandarin Oriental’s Latest Celebrity Fan As He Returns To Wimbledon
To amplify Wimbledon’s recent filmic trailer ‘The Story Continues’, McCann London has created three posters for the 2019 Championship under the title ‘Some Stories Live Forever’. The posters are packed full of craft and attention to detail – to excite existing fans and inspire a new generation through the unique Wimbledon story. Each poster features tennis […]
To honour an epic and unique journey ahead of 2019’s Wimbledon finals, and to celebrate the four finalists who have made it through the Fortnight, the AELTC has teamed up with McCann London and Craft London to create a new 60-second film, “The Coin Toss”. Narrated by AELTC Chairman Philip Brook CBE, this unique film […]
The All England Lawn Tennis Club (AELTC) has launched a new Wimbledon Arrivals out of home (OOH) campaign, developed by creative agency Space that demonstrates how the world-famous tournament respects its past whilst embracing its future. “The Story Continues” campaign runs throughout The Championships and links historic moments in the tournament with era defining events, […]