Creative agency Wolfstreet produced Adyen‘s brand positioning campaign for the EMEA markets. The Amsterdam-based agency, which has been assisting Adyen with content since 2019, developed multiple custom sets in Cape Town for various payment scenarios, where all graphic elements were created in-camera.
This campaign marks Adyen‘s strategic initiative to strengthen its position as the preferred financial technology partner for businesses in Europe, the Middle East, and Africa (EMEA). Building upon its established reputation as the premier payment platform, Adyen now focuses on highlighting its extensive range of solutions tailored to the ambitious goals of large enterprises.
The campaign emphasizes Adyen’s ability to drive business growth through its leading platform, which seamlessly integrates payments, data analytics, and financial products. By enabling companies to optimize their operations and seize new opportunities, Adyen empowers its clients to realize their full potential in a rapidly changing market landscape.
Max Eggink, Head of Production at Wolfstreet, commented on the collaboration: “With this latest campaign, we demonstrate how our joint efforts deliver tangible benefits for globally operating brands. Among other things, by leveraging our internal production and post-production teams for highly efficient execution.”
About Wolfstreet: Wolfstreet, Adyen‘s creative content partner for 5 years, is known for its ability to develop powerful visual campaigns that effectively convey the core messages of brands. The collaboration with directing duo A Nice Idea reflects Wolfstreet’s commitment to creativity and innovation in advertising.
Source: Wolfstreet
Wolfstreet Develops Adyen’s New EMEA Positioning Campaign added by newsroom on
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