Serviceplan and Ruby to open Ruby Works

Serviceplan and Ruby to open Ruby Works

For the first time, a hospitality group and an agency group are joining forces to create a communal working space in Germany. RUBY and the Serviceplan Group are launching a joint venture with their inaugural co-working space. The hotspot for creative and innovative work will be opened in December 2017 in a historic office building […]

Husband-and-wife Scottish PPC agency expanding into US

Husband-and-wife Scottish PPC agency expanding into US

The husband-and-wife team behind a thriving Scottish digital advertising firm have revealed plans to make Los Angeles their latest site for expansion. Tag Digital, a pay-per-click agency specialising in the global events and publishing sector, was established in Milngavie in 2011 by Craig and Laura Davidson. The company, which has offices in both Glasgow and […]

Lidl UK Launch New Christmas Advertising Campaign “Every Lidl Thing For Christmas”

Lidl UK Launch New Christmas Advertising Campaign “Every Lidl Thing For Christmas”

Lidl UK will tonight premiere its much anticipated 2017 Christmas advertising campaign, which is designed to showcase the retailer’s seasonal range under the slogan ‘Every Lidl Thing For Christmas’. Using insight from consumer research, the UK’s fastest growing grocery chain has created a multi-channel and multi-execution campaign to engage all the various festive personalities throughout […]

Royal Mail Promotes Benefits of Programmatic Mail in Campaign from LIDA

Royal Mail Promotes Benefits of Programmatic Mail in Campaign from LIDA

LIDA has created a new campaign for Royal Mail MarketReach the first to promote the media owner’s Programmatic Mail service. The agency’s brief is to build excitement, drive awareness and generate leads around Programmatic Mail, which offers brands the ability to retarget opted-in customers with a highly personalised item of direct mail, based on their online […]

Asda’s Best. Christmas. Ever.

Asda’s Best. Christmas. Ever.

This Sunday evening, Asda will reveal its 2017 festive campaign, Best. Christmas. Ever. Launching simultaneously across ITV, Channel 4 and Channel 5, the hero spot will give viewers a behind-the-scenes glance into the magical world where Asda Christmas treats are created – Asda’s very own Christmas workshop called The Imaginarium. The integrated campaign was created by Saatchi & […]

safefood Encourage Parents to START Their Kids on Their Way to a Healthier Lifestyle in New Advertising Campaign From Target McConnells

safefood Encourage Parents to START Their Kids on Their Way to a Healthier Lifestyle in New Advertising Campaign From Target McConnells

Today, safefood, HSE and partners launch the START campaign, created by award-winning agency Target McConnells. Maintaining a healthy weight for children is a major health challenge on the Island of Ireland and this campaign is the first in a five-year public awareness initiative aimed at addressing this public health issue. The campaign was developed using […]

Buzzman Launches New Mumm’s Motto: 
”Don’t Win To Celebrate. Celebrate To Win”

Buzzman Launches New Mumm’s Motto: 
”Don’t Win To Celebrate. Celebrate To Win”

Maison Mumm reveals its new multimedia international campaign from November 2nd with Usain Bolt. Created with its french advertising agency Buzzman, the film introduces the brand new signature: “Celebrate your next victory”. This message establishes the brand’s mindset, focus on panache and positive thinking. Usain Bolt’s impressive ranking are the result of an outstanding state of mind: […]

Karen Stephenson joins Encore Digital Media as Chief Client Officer

Karen Stephenson joins Encore Digital Media as Chief Client Officer

Encore Digital Media, the programmatic partner, has hired Karen Stephenson as chief client officer on its hyper targeted global programmatic service, Elite. Stephenson joins from media specialist, Cream UK, where she was director of client operations. An expert in the premium and luxury markets, Stephenson worked at Cream UK for 11 years alongside a range […]

‘We Are ONEin26’ – Epilepsy Foundation of Minnesota creates heartwarming film to humanise the condition

‘We Are ONEin26’ – Epilepsy Foundation of Minnesota creates heartwarming film to humanise the condition

Mirum’s integrated campaign inspires empathy and informed awareness during Epilepsy Awareness Month. Epilepsy affects one in 26 of us, with one in 10 experiencing a seizure.  However, there are still many myths and misconceptions about epilepsy and the people who have it. The Epilepsy Foundation of Minnesota have partnered with borderless agency, Mirum, to create an integrated […]

Vodafone Ireland Launches New Team Of Us Campaign Ahead of the Guinness Series

Vodafone Ireland Launches New Team Of Us Campaign Ahead of the Guinness Series

Vodafone Ireland today launched “Who We Are is How We Play” the next phase of the brand’s “Team Of Us” sponsorship of the Irish rugby team. Vodafone and award-winning agency Target McConnells developed the “Team Of Us” platform with the aim of creating the most interconnected team and fanbase on the planet. Now, in year […]

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