BBC Studios-owned multi-channel broadcaster UKTV is reviewing its media agency contract, currently held by Hearts & Science, in a competitive process managed by The Aperto Partnership. Agencies, including Hearts & Science, have been invited to participate in the process, which is expected to conclude in the summer. This is the first review UKTV has initiated […]
Global socially-led creative agency We Are Social has bolstered its creative and production offerings in the UK with a number of senior hires and promotions, following a year of significant client wins and more than 60 new hires. Jo Lumb has been promoted to head of We Are Social Studios, the agency’s standalone production division. […]
DillySocks, the sock brand for Millenials, say ‘Neigh to lockdown gloom’ with 2 for 1 offer promoted by TikTok users wearing socks on their hands and feet as they take up
Serviceplan Group’s House of Communication Zurich have collaborated with edgy Swiss sock brand Dilly Socks and a stellar cast of Influencers – Michelle Melody, Ava Vogel, Jean Carly, Geo Cadiias, Quoc-Anh Dao, Simo Bonito, Taulant Gashnjani and Eric Luthi – on the TikTok. #DillyGallopChallenge, which involves ‘horsing around’ while wearing socks on their hands and […]
OOH Campaign features installation of 10 plinths outside Palau de les Arts in Valencia, with a different piece of creativity created for each of the letters of the word E-M-O-C-I- Ó -N-A-T-E. Each letter corresponding to a title and a different artistic discipline of the season's programming.
El Palau de Les Arts (Les Arts) is a globally recognized cultural building, and an iconic art centre in Valencia. Located within Valencia’s City of Arts and Sciences, one of the greatest architectural gems of world-class architect Santiago Calatrava, Les Arts has undoubtedly been an important part of the cultural and tourist revolution of Valencia […]
10 Days launches novelty product capturing all of Bojo’s wisdom in a Boris Ball to raise funds for the NHS
The country will now be able to answer any question just like Boris does, all from the comfort of their own home. All you have to do is shake Boris to reveal his wisdom. The Boris Ball has even been invited to be interviewed by Piers Morgan and Susanne Reid on Good Morning Britain. To […]
The Birmingham and London-based start-up has also hired Anastasia Petrova as iOS Developer as it readies for further growth
Covatic, a growing tech company that empowers media companies to deliver exceptional in-app experiences by identifying when, where and how each individual can engage with content – all without needing to expose personal data – has readied itself for its next phase of growth by hiring Accelerated Mission’s Paul Turner to help it further its […]
We did it! ( Say (Women in Advertising & Communications ) Leadership) WACL’s campaign for the reinstatement of gender pay gap reporting was among the powerful voices that have impacted government policy, resulting in a new deadline for gender pay gap reporting this year. Companies that do not make the original April deadline will have […]
• Average salaries in the marketing and creative sector in the UK grew by 0.4% in 2020, compared to a UK average of 2.32%. • It was the second lowest performing sector for salary increases • The average salary in the sector is now £45,124, compared to the UK average of £36,717. • Best performing roles for salary increases in 2020 were performance manager (8.2%), PR manager (6.8%) and marketing director (6%) .
From analysis of over 6.5 million jobs posted to reed.co.uk over the last 3 years, the Reed Marketing & Creative Salary Guide 2021 found that Covid-19 had not had a negative impact on overall salary levels within the sector. In fact, the majority of positions advertised in 2020 showed an increase in salary, with an […]
Tech accessories start-up Atom Studios engage Digital Natives to develop their brand platform and social strategy for UK launch.
Having created a suite of innovative tech solutions that flawlessly balance design, usefulness and sustainability, tech accessory start-up Atom Studios appointed Digital Natives to develop their digital marketing to match. Taking a deep dive into the brand and target customer profiles, Digital Natives took Atom Studios’ core ethos of beautifully considered innovation to create the […]
By Louise Findlay-Wilson, Founder and Managing Director at Energy PR
What determines whether a brand is great or loveable and does it matter? These were the questions which drove our Brand Love, research, and to complete it we interviewed over 100 leading marketers. What we found is that there’s a clear link between a brand’s lovability and the loyalty it enjoys. Furthermore, communications have a practical role […]