The coronavirus pandemic has impacted brands and businesses in ways that we’d never have expected, but with everyone forced to adapt, it has left business owners with no choice but to rationalise and re-think their budgets. Whether they’ve had to cut down, or change their focus, almost all companies will have been affected by the current […]
Organisations must review their communication strategies to ensure they understand and appeal to increasing numbers of ethnic minorities in the UK
Over the last few decades, the UK has undergone a drastic cultural shift which has seen an increase in the number of ethnic minorities living in the UK, despite this, far too many companies are not adequately communicating with multicultural communities in the UK. According to integrated marketing agency, Mediareach, companies wishing to do business with […]
A BRAND EXPRESSION THAT UNITES AND INVITES
Making a difference to the creative industries’ gender balance needs everyone to be on board. So we needed to create a brand expression that united and invited everyone to contribute. Taxi Studio has long held a collaborative relationship with the West of England Design Forum (WEDF) since its establishment in 2006. When their insight and […]
Today Publicis Groupe BeNe announced the appointment of Eduardo Marques as Chief Creative Officer.
Eduardo, a Brazilian who has experience across international markets including US and Europe, has won 40 Cannes Lions, including 3 Grands Prix and a Titanium Lion. He has also won Black Pencils at D&AD and The One Show, during his time at 180 Los Angeles and Publicis Spain. Marques will divide his time between Netherlands and Belgium and will join […]
Last spring when the whole world went into lockdown, carbon dioxide emissions quickly plummeted. Although by June the emissions had already bounced back, this shows that change is possible with rapid and radical actions. Humans are however not wired to tackle complex and long-term threats, such as climate change, with such intensity.² To overcome this […]
• Jameson Irish Whiskey partnering with Sofar Sounds for a series of pre-recorded virtual gigs showcasing emerging talent during lockdown • 15 up-and-coming artists given the opportunity to be paid for their performances and receive national exposure • Partnership developed in collaboration with Havas Media and JUMP, Havas Media Group’s content and partnerships hub
Jameson, the UK’s number one Irish Whiskey, is partnering with Sofar Sounds to give UK musicians a platform to be Seen & Heard during the latest national lockdown, helping to support the best new artists of tomorrow, today. Launching on 13th January, Sofar’s online Listening Room will offer a diverse line-up of 15 up-and-coming artists the […]
RB has chosen to add VCCP to their global brand experience roster following a competitive pitch. The roster will see VCCP tasked with delivering digital consumer experience strategies and advising on the complete range of digital consumer touchpoints: from content, social and digital advertising through to e-commerce content best practices. RB is a leading global […]
Starting the new year with new talent, Wunderman Thompson welcomes Steve Richards as UK Data Partner. Steve joins from Dentsu Data Labs, where he held the role of Managing Director of Data, Consultancy and Solutions, overseeing a team of 30 across Carat, Vizeum, iProspect and DentsuX. Responsible for supporting UK and global clients with data […]
Sergio Lopez elevated to Chief Production Officer, UK & EMEA & Regional CEO Craft UK & EMEA Sophie Chapman-Andrews promoted to Head of Integrated Production Craft UK Tanya Bogin promoted to Managing Director, Craft London
McCann Worldgroup today announced the promotion of Sergio Lopez to the newly created role of Chief Production Officer, UK & EMEA as well as CEO of its production arm CRAFT UK & EMEA, joining the Global Craft Leadership team. In this capacity, he will oversee McCann Wordgroup’s integrated production capabilities across its agencies throughout the region. In addition the group announced the promotions […]
One of the founders of Lucky Generals, Andy Nairn, has launched his first book. GO LUCK YOURSELF explores the power of luck in building a brand. It’s published by Harriman House (whose other authors include Dave Trott and Richard Shotton) and is available for pre-order now, for a June launch. In the book, Nairn (who […]