Bristol-based CRM agency, Armadillo, which works with big-name brands including McDonald’s, Disney, Carnival UK and hotels.com, has added three senior staff members to its growing team. Yusuf Muhammad joins as principle campaign manager, Zoe Yardley joins the Armadillo strategy team as senior data analyst and Jo Penn joins as client partner. Muhammad brings a wealth of expertise covering customer […]
Market leading lifestyle-focussed rental homes brand Tipi drives enquiries and leases of its Wembley Park apartments using a sophisticated Out-of-Home led campaign using behavioural data to find a new and highly bespoke audience.
The Challenge As a bold new entrant into the UK property rental market, offering homes at the largest single site of build-to-rent homes in the UK, Tipi needed a strategic OOH campaign. The brief was to attract new residents and raise awareness of its apartments in Wembley Park, London’s most exciting new neighbourhood and one […]
Agency elevates Production, Creative & Finance departments with internal promotions
Independent advertising agency, GUT, today announces four promotions — Renata Neumann to Head of Production, Jeff Hodgson and Eliana Ferrer to Creative Directors, and Giselle Reggianni to CFO across all three GUT offices. These promotions are a testament to GUT’s investment in the personal growth of all team members, as well as the strength of its production, creative and finance teams. Neumann […]
Renowned author travels to Lexus headquarters in Japan for cultural, deep dive
Malcolm Gladwell, #1 New York Times bestselling author, long-time New Yorker writer, and host of the podcast Revisionist History®, is a self-proclaimed car nut. Which made him the perfect host to collaborate with Lexus for a six-part podcast which launched on March 5. The podcast title, “Go and See”, is an approximate translation of the […]
Publicis Groupe has appointed Eleanor Conroy to the newly created role of Director of Communications and Marketing for Publicis Groupe UK. Conroy will report to UK CEO, Annette King, bolstering the UK leadership team line-up. She will oversee the communications teams across Publicis Groupe UK and lead collaboration and alignment across Publicis Groupe UK and its […]
Property market disruptor, Nested.com today launch their first ever advertising campaign created by Neil A Dawson & Company. Nested.com is a unique challenger brand in the property industry. It’s the only agent who manage property sale and purchase with one beginning-to-end service, aiming to take the well-documented stress out of the property seller/buyer chain. Their […]
An employment scheme aimed at candidates from outside of London and from lower-socio economic backgrounds - where accommodation is provided free of charge. The lucky recruit will be given the chance to live in a flat in Stratford totally funded by the agency for the duration of the scheme
Only 0.2 million (8.1%) of the 1.9 million jobs in the Creative Industries are filled by those from less advantaged groups. Focus on Employment Report: Department for Culture Media and Sport (2016) Opportunities [in creative industries] are ‘out of reach’ for many and the workforce looks dramatically different from the UK population. Creative Industry’s Policy and Evidence […]
Campaign seeks to raise awareness for fair salaries among both women and men, eliminating gender wage gap
As Peru has one of the highest rates of the gender wage gap in Latin America (29.6%), Scotiabank, one of the largest banks in Peru, made a public commitment to change this. With the help of Wunderman Thompson Peru, and on the occasion of International Women’s Day, Scotiabank surprised all its female clients who opened […]
‘We very much hope Rishi Sunak bears in mind the growing importance, and the particular needs, of the UK’s creative industries sector in the forthcoming post-Brexit budget. Creative businesses contribute £100bn annually to the economy – more than the automotive, aerospace, life sciences and oil sectors all put together. It’s the nation’s fastest-growing sector, creating […]
Digitas UK has devised the latest iteration of its continuing partnership with Honda Racing F1, with a campaign entitled ‘The Calm That Builds The Storm’. The work is UK-led, but with global reach, with Digitas responsible for strategy, creative and media execution. It is set to launch on 10thMarch, the same week as the start […]