VCCP have launched a new campaign to introduce the latest offering from Cadbury: a delicious Cadbury milkshake mix. We all love the classic Cadbury taste – and now you can enjoy it by mixing Cadbury Choc’Shake powder with fresh, cold milk for a delicious treat. The product complements Cadbury’s successful hot chocolate offering and will […]
Nude Brand Creation have created the branding and packaging design for a re-launch of Mandira’s Kitchen, formally Surrey Spice. As a small business making the step-up and moving to new premises at The Silent Pool in Surrey, Surrey Spice approached Nude to re-brand and re-fresh their identity. Nude’s first challenge was to encourage a name […]
Stirrd, a premium online confectionery brand from The Serious Sweet Company, has launched with a brand proposition and identity created by Elmwood, one of the world’s most effective brand design consultancy. The agency was responsible for naming, packaging, product proposition, structural pack design, website design, photography and art direction, and font creation for the challenger brand, which […]
With its sights set on causing irritation to dominant market players, new subscription-based pet wellbeing brand ITCH launched on July 1 with the aim of disrupting and injecting some serious personality into the flea prevention market. Co-founded by direct-to-consumer entrepreneur James Cox [co-founder YYX Capital and Europe’s fastest growing sleep tech firm Simba], pet supplies retailers Jonny and Adam Gould [co-founders Monster […]
AXA and The Sunday Times have published a new video exploring technology that helps dementia patients ‘travel the world’ by bicycle. As part of its partnership with News UK, AXA and The Sunday Times are highlighting the work of the cycling initiative ‘Motiview’ created by eldercare specialists Motitech. Motiview allows elderly people and those with dementia […]
Behavioural communications agency HeyHuman has unveiled a series of immersive installations to promote the SEA LIFE Trust’s (SEA LIFE’s partner charity) world-first beluga whale conservation project, giving visitors the opportunity to step through the glass into their underwater world and get to know the belugas. The installations are live in fifteen different centres across six […]
Yorkshire Tea has recruited a presentation pointer-swinging Sean Bean and a levitating Dynamo as the stars of its latest work for its “where everything’s done proper” campaign by Lucky Generals. The new instalment once again see Yorkshire Tea recruiting new members of staff in comical scenarios that show jobs being done proper. In “Induction”, Sean […]
WPNC has created a new fundraising campaign, Every Second Counts, for London’s Air Ambulance Charity. It features a DRTV ad and supporting online campaign. The aim is to raise awareness of the charity’s work treating critically injured people at the scene of emergencies across London, uniquely bringing the hospital to the patient. The campaign also […]
Wickes, one of the UK’s favourite home improvement retailers, has appointed VCCP as their lead strategic and creative agency. VCCP’s remit will see the agency work towards expanding the retailer’s share of the competitive home improvement market. Opening its first store in 1972, Wickes now operates from over 240 sites across the UK offering […]
As traditional consultancies continue to snap up marketing agencies, VCCP is challenging convention by swimming in the other direction and has launched VCCP Ignite which offers distinct advantages over traditional business consultancies. VCCP Ignite is founded on the belief that the best business strategy starts and finishes with a forensic understanding of consumer behaviour. Sophie […]