For National Cat Day, the SHEBA cat food brand launched #4AMStories campaign in solidarity with cat owners everywhere who know what it’s like to get woken up in the early morning hours by their feline friends. All cat parents have to cope with that 4AM feline alarm clock at some point, but what they might not know […]
The much-loved Argos Christmas gift guide, affectionately nicknamed ‘Book of Dreams’ is the inspiration for the retailer’s highly anticipated 2020 Christmas advertising campaign, launched Sunday to millions of viewers across the UK during Family Fortunes. The film, shot by award-winning director, James Rouse, taps into the nostalgia that so many people can identify with, eagerly looking through the […]
Branding design agency Biles Hendry has created, from the ground up, a brand identity for STORY – a new accessible high street offering in aesthetics treatments from the Harley Academy, the industry’s leading experts. “We were tasked to create a 360 degree brand identity for a totally new concept in aesthetic clinics,” explains Anthony Biles, co-founder and […]
Following a competitive pitch, handled by the AAR, Wunderman Thompson UK has become the lead creative and digital agency for Sage (LON: SGE) and launched the pitch winning idea ‘Boss it’ just a month later. Sage is one of the UK’s largest listed technology companies, supporting more than one million businesses across the UK with technology that helps them to […]
October 2020 sees the launch of the first set of brand comms developed by Beta Good for OCEANTEE – the sustainable golf brand looking to change the golf industry for the better. OCEANTEE from Forever Beta on Vimeo. The hero piece is a brand film that tells the story of OCEANTEE. It centres around the […]
· Increased viewing, content and competition mean adspend by video entertainment brands will fall just 0.2% in 2020 · Video brands will spend 57% of their budgets on digital advertising in 2020 · Recovery in 2021 and 2022 will be hindered by falling revenues from free and pay-TV · Jon Stevens, Zenith UK Managing Director comments on how COVID-19 has affected video in the UK
Zenith forecasts video entertainment advertising will shrink by just 0.2% in 2020 across ten key markets this year* including the UK, according to its Business Intelligence – Video Entertainment report, published today. Video entertainment adspend will far outperform the ad market as a whole, which will drop by 8.7% across these same markets. The remarkable resilience of […]
· LinkedIn launches light-hearted campaign that takes a glimpse at everyday work challenges, and how to overcome them ● The campaign goes live as the platform announces the launch of Career Explorer - a new interactive tool to help people find jobs that match their skills.
LinkedIn, the world’s largest professional network, launches an always-on social campaign, showcasing the simple and effective ways members can get the best from LinkedIn every day. The national campaign runs through to June 2021 across Facebook, Instagram, YouTube, Twitter and LinkedIn. Over five short videos, the series takes a light-hearted look at how one woman, Nadine, […]
Full 120 second advert launches on 3rd November at 8.15pm, during The Great British Bake Off on Channel 4 The advert tells an inspiring story of tenacity, friendship and family and features an original arrangement of “The Show Must Go On” by Queen
Amazon today launches a global Christmas TV ad campaign which follows a young, talented ballet dancer as she prepares for the role of a lifetime. This being 2020, things don’t go to plan, but with the support of friends and family, and her own tenacity and optimism, she delivers a spectacular performance for her awestruck neighbours. Simon […]
Currently, just 1.6% of the London’s official blue plaques are dedicated to Black people Nubian Jak Community Trust and Havas London have partnered to install specially designed black plaques across the capital, commemorating the contributions of Black people throughout history This campaign, which launched on ITV1 this weekend, aims to turn these temporary black plaques blue, making them permanent It comes, intentionally, as Black History Month draws to an end – marking a commitment to the ongoing celebration of Black history throughout the entire year
African and Caribbean community organisation Nubian Jak and creative agency Havas London have teamed up to create The Black Plaque Project: a new initiative to commemorate the rich, diverse contributions of Black people throughout history through a series of black plaques across the capital. London’s famous blue plaques have served as a permanent tribute to […]
Very.co.uk has launched a heart-warming and funny new Christmas campaign, created by Grey London, which encourages us to embrace every single moment in the countdown to December 25th instead of focusing on the clichéd portrayal of Christmas day. The charmingly honest film sends the message that the best thing about Christmas is not just Christmas day but […]