Ravensbourne University London, the specialist digital design and media university, has appointed seven new members to the board. The new governors succeed long-standing board members who are coming to the end of their terms. They bring diverse experience and backgrounds to the board, particularly in strategic marketing, finance, legal and the creative and digital industries. […]
isobel is today launching a new campaign for JET – ‘Keep on Moving’ – the first TV advertising for the UK fuel brand in more than 20 years. JET Keep on Moving 60" Campaign Magazine from isobel creative on Vimeo. A unique take on a classic road movie theme – the campaign film features a […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Laundrapp‘ Marketing Campaigns Manager, Angela Freeth is precisely that. Q) Give us a brief insight into your career so far? After over eight years in customer services it was time for me to […]
The first work from Trevor Robinson’s Create Not Hate initiative will be premiered to coincide with the Notting Hill Carnival weekend. Two films will be premiered in a cinema at the heart of the Carnival route on the Friday 28th August as part of a multi-media campaign that includes digital display, press, posters, t-shirts and face masks. […]
Fold7 has created a global TV, digital and print campaign for Kronenbourg 1664 Blanc. Breaking this week, it is part of the ‘Good Taste with a Twist’ campaign launched in June. It underlines the *wit beer’s premium positioning and French heritage, heroing its standout blue bottle and signature flavour with a hint of citrus. The 30” […]
Hyundai Motor Company has partnered with leading influencers to launch its green #Microtravel campaign, a content series that encourages viewers to uncover hidden gems in their local area. https://www.instagram.com/hyundai.lifestyle/?hl=en Pioneering a new way of understanding what it means to travel in these times, the campaign came as global lockdown restrictions began to lift, but people […]
Co-op has combined the scale and reach of out of home with the performance capabilities of social and mobile display to create a powerful location-first advertising campaign to drive awareness of the “Co-op Health” NHS repeat prescription service, whilst encouraging registrations via the website or app. The highly targeted campaign is running across England and […]
Cheil WW Romania has created an immersive 3D video experience reflecting the harsh reality for cancer patients and palliative care system support as hospitals clear beds to make space for Covid-19 patients. As the pandemic hit Romania, hospitals scrambled to make more ICU beds available and as a result, hundreds of terminally-ill patients without a […]
TAKUMI’s new creative arm ushers in the next generation of influencer marketing to craft the future of branded content
TAKUMI appoints Jim Meadows as Chief Strategy Officer to lead TAKUMI X
TAKUMI, the world’s leading influencer marketing business, today announced TAKUMI X: a new creative division with a creator-led approach to influencer marketing. Backed by TAKUMI’s heritage from over five years of delivering award-winning influencer marketing campaigns, TAKUMI X is enabling brands to work closer than ever before with creators to produce innovative and culturally relevant content. Designed […]
- Make up brand appoints Havas Media Manchester following a strategic review
- Collection Cosmetics also tapping into Havas’ unique village proposition with appointment of Red Havas for PR services
Collection Cosmetics, the award-winning affordable make up brand, has appointed Havas Media Manchester as its media agency following a strategic review. Havas Media Manchester will now partner with Collection Cosmetics to harness media in order to raise awareness of key product launches amongst a core audience of 16 to 34-year-old make up lovers, and ultimately drive […]