Created by VCCP, the ‘Joy + Missing Out’ spots are immersive, mixed media films which combine a live action cast with puppets and animation to create a completely eclectic world of joy. JOMO might sound like a bit of a contradiction – how can you be “Missing Out” and yet still filled with “Joy”? The films […]
Now that we’ve downgraded from 2m to 1m, we’re all going to need that extra bit of protection.
Distance Couture is a fashion collection designed to make people stay tf away from you. AMV BBDO collaborated with a group of artists to create the range of tongue-in-cheek Print Social t-shirts: Katy Edelsten, Animationseries2000, Daniel Fishel, Leyla Reynolds, Leo Leigh represented by Somesuch, and Simon Landrein, Michaela Pichi, Marco Oggian, Dave Anderson, Paul Bower, who are all represented by […]
COVID-19 continues to disrupt our world in a host of ways. However, some of the most disproportionately impacted are students in low-income communities. Studies show that this demographic has always faced barriers to education – since the pandemic, these barriers have been significantly amplified. To help combat these challenges, Pathways to Education – a national, […]
British fitness company, Gymbox, has appointed BMB to refresh its branding and produce an advertising campaign for early July. The appointment follows a multi-agency pitch handled directly by the 17-year old fitness business – there is no incumbent agency. BMB is commissioned to review Gymbox’s brand strategy, style and identity; the brief includes producing an advertising campaign […]
Forever Beta Group, the integrated creative and innovation business, is launching a strategic sustainability consultancy. Called Beta Good it will focus on creating agile and effective strategies for clients who are struggling to come to terms with the modern demands of sustainability in business, demands that have been exacerbated by Covid-19. Olivia Stancombe, Senior Strategist […]
With non-essential stores in England opening, much has been written on the immediate changes that shoppers will experience on the High Street or in town centres. As with supermarkets, Perspex screens, floor markings, hand sanitisers and restrictions on numbers will become the norm. But what are the longer-term changes in property design that could be […]
Almost half social media users feel under less pressure to portray unrealistic image of life since lockdown 46% of men are opening up about personal struggles on social media Funny videos are widely shared by all generations, Gen Z drives sharing of memes Facebook is the top social platform for helping people feel connected
Almost half (42%) of social media users in the U.S. and UK say that they are under less pressure to portray an unrealistic image of their life during the Covid-19 pandemic and corresponding lockdowns, according to 2,419 internet users surveyed in the U.S. and UK by GlobalWebIndex and We Are Social. In contrast, only 23% […]
Creative agency HeyHuman has announced the hire of Henry Moffett as business director.
He will report directly to Neil Davidson and Liz Richardon, agency CEO and managing director/partner respectively. Moffett will drive business growth and awareness of HeyHuman’s in-house neuroscience testing, HeyLab; and its on-site creative capability, HeyStudio. This will all be in close collaboration with Aoife McGuinness, the agency’s expert neuroscience consultant. Prior to HeyHuman, Moffett spent […]
Podcasts today reach 1 in 3 or 100 million Americans (A12+) every month and listeners now spend over 30-minutes per day listening to podcasts2. On Spotify, we are seeing podcast consumption grow triple digits year-over-year3. Yet despite the high rates of engagement and the intimacy of the medium, investment in podcast advertising (less than $1 billion […]
London based brand design agency PB Creative has continued its partnership with FMCG brand owner Unilever to redesign Signal’s premium teeth whitening oral care range WHITE NOW for the European market. The White Now brand has been the leading innovator in teeth whitening since 2008. The category is fast moving and consumers are constantly looking […]