Pinterest announced Milka Kramer is joining Pinterest as Country Manager for the UK and Ireland. Milka is a media and tech industry veteran with vast experience managing fast-growing sales teams and operations at the pan-European level. As country manager for the UK and Ireland, Milka’s responsibilities will include working closely with brands and agencies to […]
After a closely contested multi-agency pitch, WPP’s VMLY&R India has been appointed the Agency-on-Record (AOR) for Colgate-Palmolive’s digital communication business. The agency’s scope will encompass digital campaign planning, creative thinking, social listening and establishing Colgate-Palmolive’s leadership position in the categories of Oral Care and Personal Hygiene in India, across all digital platforms. The new win will […]
Mars Petcare and AMV BBDO have launched Pet Health Pal, a new free online tool to answer dog and cat owners’ questions and concerns about their pets’ health during the current pandemic. AMV BBDO created a bot in partnership with the research and development centre, the Waltham Petcare Science Institute, which answers users’ questions via […]
Mobile advertising specialist focuses on client support and cross-channel sales to promote its co-managed service
Mobile-first advertising company TabMo, has appointed three new team members to support the increased use of its Hawk platform. This includes the managed and self-serve options, as well as a growth in the number of agencies and advertisers signing up to the unique co-managed trading model. TabMo’s hybrid offering complements its managed and self-service solutions; clients […]
Mental health startup Flow has become the highest scoring free depression treatment app in the ORCHA App Library. The inclusion means that many NHS trusts and healthcare professionals, who have their own bespoke App Library using the ORCHA platform, can now include Flow in their library and directly recommend it to their patients to reduce symptoms of depression […]
Zoflora, the UK’s leading disinfectant brand is set to launch ‘We’re All One Big Beautiful Home’, a heavy-weight, feel good campaign, premiering on the weekend of 30/31 May and airing with primetime 60 second slots across ITV. Zoflora- One Big Beautiful Home from Quiet Storm on Vimeo. The creative and strategy for this fully integrated, […]
For decades, NESCAFE has grown with the idea that everyone in the world deserves a great cup of coffee. For all the coffee lovers in the world, the first cup of coffee in the morning is undoubtedly an essential moment of their day. A ritual to which the world’s largest coffee brand has been associated for decades. […]
Third Foundation – a tech start-up empowering modern marketers to effectively utilise Artificial Intelligence (AI) – has welcomed another senior appointment to the board as the business continues to expand. Kevin Cunningham joins the Leeds firm – which was established in the summer of 2019 – as chief commercial officer. His arrival signals further growth […]
The partnership will drive an authentic connection with creative audiences
Jaguar UK and Sky Media today announce the luxury vehicle company as the launch partner of Sky Documentaries, which airs for the first time on the 27th of May. The channel sponsorship, complemented by the upmarket positioning of the Sky Documentaries channel, aims to drive Jaguar’s connection with a creative and mindful audience. With a mix […]
Revamping of a ‘clinical’ product to an aspirational wellness one is set to drive behaviour change and preserve the health of global society Anti-bacterial ’cocoons’ and antiviral mist-dispensing doorbells among futuristic concepts developed by innovation and design agency Echo
Design and innovation agency Echo has reimagined hand sanitation with three concept designs that showcase how personal hygiene will evolve – both within the public domain and in the personal abode – in a post-coronavirus landscape. The innovation team predicts that the pandemic will see an imminent radical design overhaul of the category – previously […]