Last year, Cheil Worldwide launched a digital restoration project to bring back Donuimun Gate, Korea’s lost national heritage. The Donuimun Gate is one of the Four Great Gates built 600 years ago in Seoul, the capital city of South Korea, but was torn down in 1915 during the Japanese colonial period. The place is now […]
The FAB Awards — International Food and Beverage Creative and Effectiveness Awards — is pleased to announce the continuation of their partnership with Google UK Ltd for the sixth consecutive year. Now in their 22nd year, FAB is one of the only Awards program focused entirely on work done for Food And Beverage brands and outlets. It recognises the critical […]
To call attention about summer's ultraviolet radiation hazard, the agency painted the billboards of the country’s main road where millions of people goes from the capital to the coastline.
Peru ranks first in the world in matter of ultraviolet radiation, where skin cancer has been increasing alarmingly with about a thousand new cases of melanoma. To make people be aware and protect themselves, McCann Lima developed for Liga Contra el Cáncer the initiative #YoUsoBloqueador (#IUseSunblock). So it painted with sunblock the faces on the […]
Bookmark Launches 2020 Industry Report on Experiential Marketing Alongside New Insights Hub
Bookmark Content and Communications has released a new and comprehensive Experiential Marketing Industry Report delivering the latest in experience-driven PR strategies for marketing and PR professionals. Experiential marketing if a powerful tool that marketers can use to confront the challenges of media saturation by elevating experiences as a crucial avenue in the nurturing of the […]
Report covers 9 themes across new opportunities, new tools, and advancing change; addresses the ways in which businesses can continue to harness changes to create progress.
Kin + Carta, the global consulting firm, has launched its 2020 Change report: Trends, Technology and The World in Progress. The report covers nine themes across three categories: new opportunities, new tools, and advancing change. This year’s themes include The Great Data Reckoning, which sheds light on the tipping point we’ve reached in the world when it comes […]
New data has revealed that the UK’s latest generation of digital natives are actually the most likely to go online to investigate their health and beauty product options but then buy them on the high street: 33% of those aged 25 and under admitted as much, more than any other age group. Around half (48%) […]
DLMDD Productions Brings Premier Collaborative Music Offering To The Agency's Creative And Production Partners
DLMDD, the sonic branding agency, has today launched a new specialist production division, DLMDD Productions, to cater for multi-disciplinary music production projects across the advertising, media and the film landscape. As well as realising and bringing to life the agency’s sonic branding initiatives for clients including Amazon, Co-op, Babbel and NBC Universal, DLMDD Productions will […]
● Solace Women’s Aid reveals that it takes six and a half years for a woman to leave an abusive relationship ● Campaign innovatively uses Twitter’s new ‘hidden replies’ feature to raise awareness around hidden abuse
Today, Solace Women’s Aid (@SolaceWomensAid) is raising awareness around hidden abuse (#HiddenAbuse) – and offering help and support to those it’s happening to – through a ground breaking Twitter campaign. Solace reveals that it takes, on average, six and a half years for a woman to leave an abusive relationship. Controlling and coercive behaviour; cutting […]
Creative production studio And/Or has designed, directed, and finished a short film for TOMS shoes that explains the company’s evolved giving model and supports TOMS’ dedication to social good by linking in to TOMS’ 2019 Impact report. By balancing playful and serious tones, and using a mix of techniques including live action, tabletop, portraiture, design […]
McCann London has hired top creative team Ray (Rachel) Shaughnessy and Dan Norris to further drive the agency’s position as one of the most creatively-awarded in the UK. Ray and Dan join from Wieden + Kennedy London, where the powerhouse duo have partnered since 2006. The pair join McCann as Executive Creative Directors. They will […]