The Economist relaunches lifestyle magazine 1843

The Economist relaunches lifestyle magazine 1843

The Economist announced the relaunch of its bi-monthly lifestyle publication 1843, named for the year The Economist was founded. 1843 gives readers stories of an extraordinary world, long-form narrative journalism, irreverent columnists and some of the world’s best photography and illustration. It brings the wit and rigour of The Economist to the world of design, style, food and […]

History of Advertising Trust launches podcast series to celebrate golden age of British advertising

History of Advertising Trust launches podcast series to celebrate golden age of British advertising

The History of Advertising Trust (HAT) has launched its first ever podcast, which reveals the stories behind some of the nation’s most celebrated ads through a series of interviews with creative legends from the golden age of British advertising.  Featuring interviews with the likes of Dave Trott, Sir Alan Parker (director of Bugsy Malone) and […]

Creative frontman Richard Chong strengthens Serviceplan Malaysia team

Creative frontman Richard Chong strengthens Serviceplan Malaysia team

Serviceplan Malaysia have hired Senior Creative Director Richard Chong to work closely with General Manager Elaine J. Chew with the remit of expanding Serviceplan business in the region.  Founded in 2017 to increase the footprint of Serviceplan Group in the APAC region, Serviceplan Malaysia is the leading creative agency for BMW Malaysia, the fringe agency […]

Cadbury Creme Egg hacks some of the UK’s biggest brands for real-time ‘Easter egg’ hunt around Waterloo Station

Cadbury Creme Egg hacks some of the UK’s biggest brands for real-time ‘Easter egg’ hunt around Waterloo Station

Cadbury Creme Egg has partnered with some of the UK’s biggest brands to launch a takeover of out-of-home sites around London’s Waterloo Station. The initiative was developed in partnership with creative agency ELVIS. The ad-takeover aims to build on the momentum behind 2019’s Creme Egg Hunting Season campaign, which sees Cadbury Creme Egg hacking the […]