Forensiq by Impact earns MRC accreditation for SIVT Detection and Filtration and Viewability Measurement

Forensiq by Impact earns MRC accreditation for SIVT Detection and Filtration and Viewability Measurement

Forensiq by Impact, a full-funnel ad fraud protection solution, announced it has earned accreditation by the Media Rating Council (MRC) for its display and video served impressions measurement (desktop, mobile web & in-app) and display and video viewability measurement (desktop & mobile web). Additionally, the accreditation marks compliance with the sophisticated invalid traffic provisions (which […]

New Marketing Agency, High-Proof Creative Launches for Craft Beverage Industry

New Marketing Agency, High-Proof Creative Launches for Craft Beverage Industry

High-Proof Creative, a full-service, niche marketing agency for the craft beverage industry announced its launch on November 12. The Portland-based agency will provide services for companies nationwide in a variety of areas including website development, design, marketing strategy, social media, content, SEO, and more. High-Proof Creative is founded by Karen Locke, and includes a team […]

Vinge tells a spellbinding story about a chair with a special purpose in new ad by ANR BBDO

Vinge tells a spellbinding story about a chair with a special purpose in new ad by ANR BBDO

 Vinge is one of Sweden’s leading law firms with expertise in all areas of business law. They are constantly looking to attract the best talents by expressing their company culture, where all employees are encouraged to influence the firm. In their new campaign, which was devised by ANR BBDO, Vinge have chosen to communicate […]

VCCP Media and Leagas Delaney work with outdoor media contractors to mark the Armistice centenary

VCCP Media and Leagas Delaney work with outdoor media contractors to mark the Armistice centenary

VCCP Media has negotiated a special campaign with outdoor media owners to mark the two-minute silence on Remembrance Sunday on 11th November. This year Remembrance Sunday falls on the centenary of the end of the First World War. For the first time ever, VCCP Media has arranged for c.100 digital sites across England to feature […]

Piccadilly Circus pauses to cast light on the sacrifices of the first world war

Piccadilly Circus pauses to cast light on the sacrifices of the first world war

The Unlimited Group is working with Westminster Council to create a thought-provoking commemoration for the Armistice centenary. Taking place on Friday 9th November, the experience will draw Piccadilly Circus into an unsettlingly simple world of sound and light, in a film created by TMW Unlimited. Between 6pm and 7pm on Friday evening, the, fast-moving, colourful lights at […]

Straight Forward Design rebrands ‘unsung’ British leather goods brand, Tusting

Straight Forward Design rebrands ‘unsung’ British leather goods brand, Tusting

British leather goods maker, Tusting, has relaunched with a fresh new identity and voice by London-based branding agency Straight Forward Design. For five generations, the family-run manufacturer has designed and created top-grade leather goods for some of the most iconic British names, including Aston Martin and Church’s footwear. But the success of this side of […]

McCann Worldgroup UK teams up with Raleigh International to impact social change by going “Out of Office for Good”

McCann Worldgroup UK teams up with Raleigh International to impact social change by going “Out of Office for Good”

10 volunteers from McCann Worldgroup UK agencies are about to set their automatic email response to “Out of Office for Good”, as they embark on the experience of a lifetime – to empower the next generation of young leaders in Costa Rica and Nicaragua. The leading agency network is collaborating with Raleigh International, the Youth-led […]

SuperValu Launches Warm and Festive ‘Consider Christmas’ TV Spot

SuperValu Launches Warm and Festive ‘Consider Christmas’ TV Spot

 Following the recent launch of the new ‘All Things Considered’ platform for Ireland’s largest supermarket chain, SuperValu, creative agency, TBWA\Dublin, has followed up with a festive spot that encourages customers to ‘Consider Christmas’. The new TV ad, a cheerful and lyrical spot, reflects the warm and familiar sentiments of the season. The 30-second TVC […]

Carlton & United Launches Strongbow Blossom Rosé Sparkling Apple Cider with Design by Denomination

Carlton & United Launches Strongbow Blossom Rosé Sparkling Apple Cider with Design by Denomination

Leading drinks design agency Denomination has designed a new product, Strongbow Blossom Rosé Sparkling Apple Cider, for Carlton & United Breweries (CUB, part of the AB InBev family), aiming to bring growth and inject excitement back into the cider category. Denomination developed an elegant and Insta-worthy design to appeal to the repertoire of drinkers who […]