BETC Group launch BETC Étoile Rouge, a new generation of luxury

BETC Group launch BETC Étoile Rouge,  a new generation of luxury

Following the acquisition of Étoile Rouge, an independent agency founded by Delphine de Canecaude in 2001, BETC Luxe and Étoile Rouge are officially merging to create BETC Étoile Rouge, an agency dedicated to luxury, fashion and beauty brands, as part of the BETC Group. Co-managed by Brune Buonomano (General Manager), Delphine de Canecaude (General Manager) […]

Rovio Entertainment appoints Jazwares as global master toy partner

Rovio Entertainment appoints Jazwares as global master toy partner

Rovio Entertainment Corp. announced the appointment of Jazwares as its global master toy partner. This new multi-year collaboration will deliver an innovative range of toys to fans around the world in support of Rovio’s many upcoming entertainment ventures, including the planned September 2019 theatrical release of The Angry Birds Movie 2, the hotly anticipated sequel […]

The Trade Desk unveils the ‘Most Excruciating Ad Buy Ever’ in new print campaign by VSA Partners

The Trade Desk unveils the ‘Most Excruciating Ad Buy Ever’ in new print campaign by VSA Partners

The Trade Desk tasked global creative agency VSA Partners with speaking to a wider audience and building on their industry leadership position. Using a traditional platform to showcase the value of digital was a bold choice, designed to make a clear statement, convey personality, and assume a leadership stance in the category. A high-profile newspaper […]

American Airlines and British Airways bring the Best of Both Worlds to Canary Wharf with the Altitude Academy

American Airlines and British Airways bring the Best of Both Worlds to Canary Wharf with the Altitude Academy

American Airlines and British Airways will reveal a unique two-day experience in the heart of Canary Wharf, where consumers can sample the on-board premium experience without leaving the ground. From 19th – 20th September, the Altitude Academy will invite passers-by to enjoy a series of unique experiences and discover their personal flyer style. Guests will […]

Red Bee announces the launch of Telemundo’s brand refresh

Red Bee announces the launch of Telemundo’s brand refresh

Red Bee, the creative and branding agency, announced the launch of broadcaster Telemundo’s refreshed brand design. As the leading Spanish-language broadcaster in the United States, Telemundo is recognised for redefining Hispanic media and content. Red Bee was tasked with leading the rebrand and campaign launch. The agency’s work encompassed; devising the creative-strategy that became the […]

New survey by Prezi finds attention spans aren’t shrinking — they’re evolving

New survey by Prezi finds attention spans aren’t shrinking — they’re evolving

Attention spans are not shrinking, rather they are evolving to be more selective, according to a new research study from Prezi, the presentation platform that helps people connect more powerfully with their audiences and customers. The 2018 State of Attention Report, which measured the effectiveness of content and presentations and how they resonate with business […]

Michael Wolff, NB Studio & Alice Bowsher help create identity for ANNA – a new financial service for creatives

Michael Wolff, NB Studio & Alice Bowsher help create identity for ANNA – a new financial service for creatives

Anna has announced the launch of the business accounts and admin assistance service aimed at supporting small and medium sized enterprises (SMEs) in the creative industries. Alongside artificial intelligence designed (and taught) to help save creative professionals hours of admin, the brand has been created by a team including Michael Wolff, illustrator Alice Bowsher and […]

Nationwide teams with LBC and Heart to continue stand against online hate

Nationwide teams with LBC and Heart to continue stand against online hate

 Following on from the primetime ad break on Channel 4 on September 7, Nationwide, will be joining forces with commercial radio brands, LBC and Heart to continue the #TogetherAgainstHate campaign. Created by Wavemaker, this latest part of the campaign will involve three weeks of activity on LBC and Heart starting September 10. Throughout this […]