Imagination Academy and Bermondsey Street Bees create #BeeCause campaign

Imagination Academy and Bermondsey Street Bees create #BeeCause campaign

Independent global creative agency Imagination announced the launch of #BeeCause. This campaign aims to raise awareness of the vital role bees play in human survival and provoke action among Londoners to help save bees via planting. Imagination’s Academy Project was formed to give the industry recruits a chance to design their own concept and deliver a […]

Photobox Group expands with acquisition of Greetz

Photobox Group expands with acquisition of Greetz

Photobox Group, Europe’s leading personalisation business, has acquired Dutch online cards and gifting retailer Greetz. The acquisition makes Photobox Group the European market leader in online greetings cards and personal gifting through the Greetz and Moonpig brands. Founded in 2001 as an online greetings cards retailer – in which it is the undisputed market leader […]

Olly Eyre Joins Loveurope and Partners (LEAP)

Olly Eyre Joins Loveurope and Partners (LEAP)

Loveurope and Partners (LEAP) are pleased to announce the appointment of Olly Eyre to their Sales and Business Development team. Olly has recently returned to London from Berlin working on specialists’ sponsorship projects with technology brands. Prior to that, he worked in financial publishing, seeking new ways of communicating with customers. As LEAP is the leading […]

Dead Man’s Fingers Spiced Rum Creates a Barbershop that Focuses on Celebrating People’s Craniums

Dead Man’s Fingers Spiced Rum Creates a Barbershop that Focuses on Celebrating People’s Craniums

 To launch their new Cornish spiced rum in London, Dead Man’s Fingers is creating ‘SkullCuts’, a unisex barbershop specialising only in ‘close to the bone’ styles and scalp treatments. Contrary to traditional barbers, who focus solely on hair, SkullCuts is designed to give both men and women the confidence to show off more of […]

BETDAQ launches uncompromising #ChangingForTheBettor ad campaign fronted by Ralph Ineson

BETDAQ launches uncompromising #ChangingForTheBettor ad campaign fronted by Ralph Ineson

 BETDAQ, the leading betting exchange operator, has debuted its latest TV ad campaign. Created by agency Alpha Century, the initial #ChangingForTheBettor spot is fronted by Ralph Ineson (The Office, Game of Thrones, Star Wars: The Last Jedi, Harry Potter) and represents a fresh change in brand direction. Launched on Monday 20 August and running across multiple […]

The Womb brings out the ‘responsible’ side of Axis Mutual Fund in its new campaign

The Womb brings out the ‘responsible’ side of Axis Mutual Fund in its new campaign

 After a long strategic exercise to unearth Axis Mutual Fund’s core, The Womb launched a campaign that aims to position the fund house as ‘the responsible mutual fund’. It broke with a massive internal program, extends thru’ TV and outdoor, and will culminate with a sustained distributor campaign. Commenting on the new campaign, Rohan […]