10 volunteers from McCann Worldgroup UK agencies are about to set their automatic email response to “Out of Office for Good”, as they embark on the experience of a lifetime – to empower the next generation of young leaders in Costa Rica and Nicaragua. The leading agency network is collaborating with Raleigh International, the Youth-led […]
Following the recent launch of the new ‘All Things Considered’ platform for Ireland’s largest supermarket chain, SuperValu, creative agency, TBWA\Dublin, has followed up with a festive spot that encourages customers to ‘Consider Christmas’. The new TV ad, a cheerful and lyrical spot, reflects the warm and familiar sentiments of the season. The 30-second TVC […]
Leading drinks design agency Denomination has designed a new product, Strongbow Blossom Rosé Sparkling Apple Cider, for Carlton & United Breweries (CUB, part of the AB InBev family), aiming to bring growth and inject excitement back into the cider category. Denomination developed an elegant and Insta-worthy design to appeal to the repertoire of drinkers who […]
Visa, the world’s leader in digital payments, launches its debut UK Christmas TV advert turning the spotlight on the real shopkeepers who are the heroes of Britain’s high streets. Visa’s Christmas TV advert features nine real shopkeepers – including a butcher, baker, bookseller and a florist – singing along to Mariah Carey’s All I […]
Boots UK unveils its Christmas campaign, ‘Get them something that says…you get them’, an idea which brings to life that magical feeling of giving or receiving a gift which really celebrates each person’s uniqueness. The TVC by Ogilvy UK follows the story of a mum and daughter in the build up to Christmas – Clare […]
Baxters Food Group is investing in a significant advertising campaign this winter, which will see the premium soup brand back on television screens for the first time since 2012. The “We Make Super” campaign features a 30 second TV ad created by Edinburgh based Leith, showcasing the quality and skill used in Baxters soups. […]
Popular French online shoe brand Sarenza have launched a new digital campaign conceived by Serviceplan France to introduce the ‘Boots 2018’ collection. The Sarenza ‘Boots 2018’ digital campaign is based around two films (15 “& 20”) which unravel the mystery about what makes dogs pull frantically on their leads, or pounce on passers-by in the […]
Pickering’s Gin, leading Scottish gin brand, has signed DeVries Global to promote its Gin Baubles this Christmas following a competitive pitch. The Pickering’s Gin-filled Christmas baubles sold out within minutes of being released in 2016, and the news of the novelty product broke the internet. Faced with a slew of copycats in its third year, […]
The majority of companies will change their brand protection strategies to cover new cybersecurity and fraud threats in the next year, according to new research by MarkMonitor, the world leader in enterprise brand protection. In addition, 72% said that brand protection is gaining attention across their organisation as a result of online threats. The research […]
A leading Manchester-based global healthcare communications specialist is investing £500K into the launch of a new clinical trial recruitment agency. Havas Lynx Group, which employs 350 people at offices in Princess Street and Kings Cross in London, has created Havas Lynx Faze to address the growing trial patient recruitment challenge, whereby 80 percent of studies […]