Unboring the Future with Peugeot and BETC

Unboring the Future with Peugeot and BETC

While the car industry is on the road to change like never before, Peugeot uncovers its new vision: Unboring the Future. It is a rousing slogan, almost like a statement from car lovers who reject the idea that energy transitions or, further down the line, self-driving cars somehow erase the auto industry’s 120-year history of […]

Cadbury creates original show with series director of ‘First Dates’

Cadbury creates original show with series director of ‘First Dates’

Cadbury Heroes has launched the first episode of its original series ‘Families Reunited’. They worked with the series director and producer of BAFTA-winning ‘First Dates’ to create a show that features real parents trying to reconnect with their distant teens. Research conducted by Cadbury Heroes shows that over half (55%) of families feel disconnected with […]

Havas launches Government’s ‘Next Level’ marketing campaign for pioneering new T Level Qualifications

Havas launches Government’s ‘Next Level’ marketing campaign for pioneering new T Level Qualifications

Havas London has unveiled The Department for Education’s (DfE) new marketing campaign, which is designed to raise awareness of its new post-GCSE technical qualification, T Levels, ahead of their introduction in September 2020.  The Next Level – the creative idea underpinning all communications around the qualification, including a new commercial – represents the first major work from the […]

M.A.C champions diversity and individuality with Studio Fix cosmetics experience

M.A.C champions diversity and individuality with Studio Fix cosmetics experience

Embracing the huge variety of skin types and supporting self-expression among make-up wearers, M.A.C cosmetics has launched the Studio Fix Stick Foundations range in over 33 shades.  Bringing this new range to life, the cosmetics brand is running the Studio Stick Foundations experience in Liverpool from 2 to 6 October to acknowledge people’s differences and […]

Formula 1 partners with Complex to launch new content series, The Pit, hosted by A$AP Ferg

Formula 1 partners with Complex to launch new content series, The Pit, hosted by A$AP Ferg

Formula 1 has announced a new partnership with leading youth culture brand, Complex, to host a five-part content series, titled ‘The Pit’. The series will consist of F1 themed challenges, hosted by US rapper, A$AP Ferg. ‘The Pit’ premieres Friday, October 4th on Complex.com with weekly episodes airing until the US Grand Prix on November […]

Passengers meet their nemeses in Copenhagen Metro’s brilliantly relatable ads

Passengers meet their nemeses in Copenhagen Metro’s brilliantly relatable ads

We’ve all been there: jumping onboard our city’s metro only to find ourselves stuck alongside a group of noisy, difficult, or occasionally infuriating passengers. Great Guns director Peter Harton captures the feeling perfectly in the latest campaign for Copenhagen’s new Metro line, promoting the fact that 85% of the city’s population will now be connected […]