Immediate, home to trusted brands people love, has launched ‘Elevate your plate’, a new multi-platform campaign in partnership with Florette, designed to show how fresh, simple ingredients can transform everyday dishes. Running across Good Food’s digital, social and print platforms, the campaign champions quick, nutritious meals that add colour and creativity to the plate using […]
The campaign aims to celebrate the cult-hero product that is Bliss as it returns to TV screens for the first time in nearly ten years Today, Müller is launching its first campaign for Bliss since 2015. ‘It must be Bliss’ is an integrated campaign developed by global creative agency of record VCCP that aims to reintroduce the nation to the brand’s ‘Everyday Luxury’ […]
The indie agency gets intimate for the grill brand’s new marketing effort Big Green Egg, the leading name in ceramic grilling, and independent ad agency and production company Humanaut are launching a brand-new campaign that puts the fire—and emotional connection—back into the outdoor cooking experience. This is the agency’s first work for the brand since winning the […]
VML’s first work for the brand sees launch of new global brand platform Generali today announced the launch of its new global brand platform, set to revolutionise how the insurance sector connects with customers in an era of unprecedented uncertainty. Here. Now., developed by VML, breaks from traditional insurance marketing that focuses on distant future […]
Ads Mix Humor, Heritage, and Hold to Mark Milestone for Grooming Brand Raindrop—the creative agency that combines the best of brand building and performance marketing—has unveiled a new attention-grabbing campaign in support of Suavecito’s national expansion into Walmart and Target stores this month. The Santa Ana-based men’s grooming brand has achieved year-over-year growth with its […]
A powerful new campaign designed to capture the world’s emotional connection to the ocean is being launched today ahead of the third United Nations Ocean Conference (UNOC3) in Nice, France in June. The Ocean’s Logbook is an interactive digital survey that looks beyond cold statistics to capture real stories, listening to people’s voices and feelings, […]
New global campaign from Mars and AMV BBDO helps unprepared kitten parents feel more confident, supported, and ready to care for their newest family member While puppy owners often spend months preparing, new kitten parents are more likely to dive in without a plan – assuming their pet will instinctively fend for itself. To support […]
In the UK, Cadbury takes over Piccadilly Lights today with its iconic Cadbury Dairy Milk chunk Today, Cadbury Dairy Milk is launching ‘It could only be… Cadbury Dairy Milk’, an integrated campaign developed by global creative agency of record VCCP, that aims to celebrate the iconic taste of Cadbury Dairy Milk. The equity-driving product campaign brings to life the unmistakable slow […]
Full-service creative agency Barrett Hofherr has launched a new national ad campaign for HotelTonight and Airbnb for the pair’s first-of-its-kind travel perk. The campaign shows how HotelTonight, the go-to mobile booking platform for incredible deals at top-rated hotels, and Airbnb, represent two ends of the same travel spectrum, complementing one another to provide overwhelming value for today’s […]
Research reveals that although S1%* of older adults (age c5+) now own smartphones, many still find them confusing and hard to maintain — often relying on younger family members for digital support. Against this backdrop, Swedish smartphone challenger Doro, in its latest campaign, shines a light on the absurdity of giving older relatives smartphones that […]