Gain Theory, a WPP Company, Named a Leader in Marketing Measurement and Optimization by Global Independent Research Firm

Gain Theory, a WPP Company, Named a Leader in Marketing Measurement and Optimization by Global Independent Research Firm

Gain Theory achieves placement as a leader among top vendors in the market in analyst report WPP today announced that its global marketing effectiveness and foresight consultancy, Gain Theory, has been named a Leader in The Forrester Wave™: Marketing Measurement And Optimization Services, Q1 2026. Forrester’s report noted: “Gain Theory’s distinctive vision is to empower […]

Coolr bolsters growth team with appointment of Jenni Evans as Growth Director

Coolr bolsters growth team with appointment of Jenni Evans as Growth Director

Coolr, one of the UK’s fastest-growing independent social media agencies, has appointed Jenni Evans as Growth Director. This is the agency’s second Growth Director appointment, as the agency continues to scale. The appointment comes after a year of strong momentum for Coolr, which has achieved more than 20% growth in 2025. In her new position, Evans will […]

MNSTR launches in the UK backed by Project Worldwide, bringing a new global creative force to London

MNSTR launches in the UK backed by Project Worldwide, bringing a new global creative force to London

MNSTR establishes a London presence to deliver experience-led campaigns at scale, from day one. Leading creative agency MNSTR today announces the launch of its London office, marking a significant acceleration of the agency’s international expansion and its second international location. The move establishes MNSTR‘s immediate presence in the UK market, supported by Project Worldwide‘s scale, capabilities, and […]

Wonderhood Studios hires first ECD for Makers Studio

Wonderhood Studios hires first ECD for Makers Studio

Wonderhood Studios has appointed Mandy Gould as Executive Creative Director of the Makers Studio. In her new role, Gould will oversee the creative output across all of Wonderhood Makers’ client roster as well as working closely with Jack Croft and Stacey Bird, Executive Creative Directors of Wonderhood Studios, on integrated campaigns and projects. Gould will […]

VIOOH expands German market DOOH advertising access with new ISM Intelligent Signage for Media partnership

VIOOH expands German market DOOH advertising access with new ISM Intelligent Signage for Media partnership

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with national advertising network ISM Intelligent Signage for Media, expanding programmatic access to premium digital inventory across Germany’s extensive gas station network. The partnership delivers access to 784 strategically positioned 75” to 85” digital screens generating over 200 […]

NewTerritory strengthens senior team with key hires

NewTerritory strengthens senior team with key hires

Brand experience and design studio NewTerritory, whose clients include Aeroméxico, Delta Air Lines, Mercedes-Benz, Coca-Cola, Ford, Bang & Olufsen and Panasonic, has made two senior appointments as it looks ahead to further growth in 2026. Jack Holloway joins the studio as Creative Director, while Isabella Speight is appointed Client Strategy Director, strengthening NewTerritory’s creative and […]

Neverland expands creative leadership team with creative director duo Poppy & Lauren

Neverland expands creative leadership team with creative director duo Poppy & Lauren

Independent creative agency, Neverland, today reveals the expansion of its creative leadership team with the hiring of Creative Director duo: Poppy Donaldson and Lauren Ellis. The pair will report into the agency’s CCO, Jon Forsyth and sit alongside Lloyd Daniel, who was promoted to Creative Director at the beginning of 2025. The additions to the […]

BBH strengthens presence in Dublin with new ECD Marcos Gemal

BBH strengthens presence in Dublin with new ECD Marcos Gemal

BBH has appointed Marcos Gemal as its new Executive Creative Director for BBH Dublin, as part of its mission to be the most creatively renowned agency in the city. Gemal joined BBH from Jung von Matt London on 15 January and reports to Felipe Serradourada Guimaraes, ECD at BBH London. In his new role, he […]

Fold7 appoints Alex Leach as Chief Creative Delivery Officer

Fold7 appoints Alex Leach as Chief Creative Delivery Officer

Fold7 has appointed Alex Leach to the newly created role of Chief Creative Delivery Officer, as the Global independent creative agency further develops its creative and production infrastructure. Alex joins from Jellyfish, where he was VP, Integrated Production, and will report to Fold7 Founder and CCO, Ryan Newey. Alex will be responsible for how Fold7’s […]

Social is Critical for Brand Building and AI is Embedded in the Creative Process: We Are Social Launches ‘Think Forward 2026’ Report

Social is Critical for Brand Building and AI is Embedded in the Creative Process: We Are Social Launches ‘Think Forward 2026’ Report

Global socially-led creative agency We Are Social has today released its flagship annual trends report, Think Forward 2026: Building Brands at the Speed of Social. The report sets out how social media has evolved from a supporting channel into the world’s most powerful media and entertainment ecosystem. According to the Think Forward 2026 survey of global […]

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