Dentsu’s iProspect successfully completes competitive pitch as BMW and MINI consolidate their offline media into one agency network for its 24 European markets
iProspect, a dentsu company, announces it has secured the BMW and MINI offline media account across Europe, following a competitive pitch. The win sees iProspect named as its offline media agency of record for the region, as BMW and MINI consolidate their offline media strategy, planning and buying into one agency network. Building on its […]
Christina Antes has joined adam&eveBERLIN as its first Managing Director. In her new role, Christina will be responsible for leading and growing the agency which launched in May this year with Deutsche Telekom as its founding client. Christina will sit on the agency’s leadership Team with adam&eveBERLIN’s Chief Creative Officer, Jens Pfau, and Chief Strategic […]
Design-led transformation company Code Computerlove has secured three new partnerships in Warner Leisure Hotels, O’Neill Patient Solicitors and Wythenshawe Community Housing Group as it continues to enjoy a strong year of growth. UK Hospitality company Warner Leisure Hotels, part of Bourne Leisure, has chosen Code as its digital partner to provide design and conversion expertise to help the […]
Chairman Jonathan Sand paves way for new leadership and ownership
Jonathan Sands, Chairman of brand transformation consultancy Born Ugly, plans to step down to hand-over leadership to the next generation. The move follows a bold shareholder scheme introduced by the key shareholders Jonathan Sands and Sarah Dear earlier this year enabling all Born Ugly team members to own a stake in the Born Ugly business and […]
On the heels of the recent additions of ECD/Head of 2D Animation Elad Offer and VFX Supervisor Yuval Levy, multi-award-winning creative company The-Artery is now welcoming a diversely talented group of artists and production staff to further expand their involvement in the tech sphere. Michael McCarthy, Danielle Shimshoni, Jared Biunno, Abbey Kurtz, Madeline Mack, Samantha Diaz, Leanne Maurer […]
Wolff Olins has appointed former Jaguar Land Rover retail experience specialist Martin Hargreaves in a key strategic appointment that deepens the consultancy’s global focus on environmental and experience design. Hargreaves – who takes up the role of creative director for environmental design and strategy – returns to Wolff Olins, where he spent 15 years as […]
New agency leadership snags third piece of business in as many months
Following a rigorous review process, De’Longhi Group has awarded its North American business to Mediaplus North America. The agency selection is pivotal to De’Longhi’s global ambitions. The company launched its first worldwide campaign, “Perfetto,” in 2021, with a plan to extend the campaign starring brand ambassador Brad Pitt to cover product innovations launching in North America […]
Hogarth Worldwide, WPP’s specialist content production company, today announced the addition of Lara Horowitz as Creative Director to the North America team. In her new role, Lara will drive innovation and creativity across the fashion, beauty and tech spaces, and lead the growth of the creative department in the US. Over the last 17 years, […]
Samsung, the global technology company, has awarded its European CRM accounts to Wunderman Thompson UK. The integrated marketing agency has retained the CRM account through a competitive statutory review, helping Samsung to build a connected customer experience grounded in data. Wunderman Thompson has been Samsung’s agency of record across CRM since 2017 and will continue […]
Nix & Kix, the vegan, 100% natural soft drinks brand has appointed Red Brick Road to launch the brand. The brief has included brand positioning, a new creative platform “Bring the Zing” and suite of campaign and marketing assets that span retail, digital comms and owned channels. The new brand platform will be rolled out […]
