‘& The Network’ – Two UK Creative Agencies are founding partners of new Global agency network

‘& The Network’ – Two UK Creative Agencies are founding partners of new Global agency network

Two UK based creative agencies, Rehab and Free Turn, today announce their involvement in & The Network, a revolutionary new global agency network led by former Grey Global Creative Chairman, Per Pedersen. & The Network is a curated global network of the very best creative talent hand-picked by Pedersen. It’s founding members are recognised as […]

LAB Group’s VERJ appoints Sabrina Duda as Head of User Experience as it builds team of best-in-class experts

- Duda has over 20 years’ experience in UX roles, with particular expertise in user-centred product development and user research - She is an accomplished researcher in the field of UX, across culture, technology and psychology - Will lead agency’s user experience offering

LAB Group’s VERJ appoints Sabrina Duda as Head of User Experience as it builds team of best-in-class experts

VERJ, LAB Group’s behavioural science specialist agency, has appointed Sabrina Duda to the newly created role of Head of User Experience following its launch last month.  Duda joins from global digital agency Valtech, where she was Senior User Experience Consultant working on client’s projects including the NHS.  In her new role at VERJ, Duda will lead the agency’s user […]

House of Kaizen rebrands as Daydot in the UK

Digital agency focuses on driving recurring revenue to unleash growth for clients

House of Kaizen rebrands as Daydot in the UK

Digital experience optimisation (DxO) agency, House of Kaizen, has announced it has rebranded in the UK to Daydot , as it separates from its US business which will retain the House of Kaizen name. London-based Daydot is an independent digital experience optimisation agency that specialises in driving recurring revenue that unleashes growth for its clients. […]

Shutterstock Expands Services With Editorial Video

Shutterstock Expands Services With Editorial Video

Shutterstock, Inc. (NYSE: SSTK) today announced the highly anticipated addition of Editorial Video, a new premium, full-service editorial video offering that is now available for license. Critical Past, Celebrity Footage and Viral Hog are just a few of the new partners who will distribute their engaging video content worldwide through Shutterstock’s Editorial Video. In addition, current […]

Crafted; a success story for 2020.

Crafted; a success story for 2020.

Digital agency Crafted reports a record-breaking year for revenue since its launch in 2005.  Crafted achieved over 10% year-on-year growth with revenues surpassing £5.5m for the financial year, an excellent performance with half of the year during COVID restrictions. While business performance continues apace, it has also been a standout year for industry recognition. In 2020 alone, […]

Barclays partners with M&C Saatchi on London Underground creative as it gifts ad space to charities Age UK, Family Action, Macmillan and Refuge

Barclays partners with M&C Saatchi on London Underground creative as it gifts ad space to charities Age UK, Family Action, Macmillan and Refuge

With the help of creative agency M&C Saatchi, Barclays has today launched a four-week takeover of Westminster Tube Station, which will see advertising space gifted to Age UK, Family Action, Macmillan and Refuge – four charities which are also supported by donations from the bank’s £100m Covid-19 Community Aid Package. Adverts from the four charities will be displayed […]

Weatherbys Private Bank Appoints AML Group

Weatherbys Private Bank Appoints AML Group

Weatherbys Private Bank has appointed London-based creative agency AML Group to redesign and rebuild its customer-facing website.  Appointed following a competitive pitch, the agency will start the process by conducting research amongst stakeholders and an in-depth audit of the current site performance followed by phase two activity that will include UX, design concepts, content and SEO. The new […]

Rugby League World Cup 2021 Announces Agencies For Marketing And PR Drive

Campaign ‘Squads Assemble’ revealed today as public ticket ballot opens this week

Rugby League World Cup 2021 Announces Agencies For Marketing And PR Drive

Rugby League World Cup 2021 (RLWC2021) has announced its appointments of McCann Manchester, Hatch and Goodform to promote the tournament, set to be the biggest and best Rugby League World Cup to date. Created by McCann Manchester, the first campaign, Squads Assemble, is revealed today (19th October 2020) to coincide with the opening of the public ticket […]

It’s time to flip your organization’s brand inside-out

By Janice Cavaliere and Tana Hall of Gensler

It’s time to flip your organization’s brand inside-out

We’ve seen a lot of change this year. From the isolation of COVID-19 to sweeping demands for social justice, we are grappling with some of the most complex social issues of our lifetimes. The habits and activities that defined our daily lives have been shaken up — a fact that is acutely highlighted by how […]

Pioneering media auditing consultancy launched to help brands increase the effectiveness of their media by more than £1m

· New venture from MediaCom and Mindshare partner launched just months after WFA calls for more independent oversight of the industry · Proprietal 100-factor approach will move beyond focus on price to evaluate, identify and pinpoint areas of improvement · Media pricing has not been a competitive differentiator in many years – it’s quality of strategy, planning and implementation that delivers effectiveness and growth

Pioneering media auditing consultancy launched to help brands increase the effectiveness of their media by more than £1m

Former MediaCom and Mindshare partner and double IPA Gold Award winner Jamie Venerus has today launched innovative new media auditing consultancy Beta Firinn. The new venture will use data and insight to unlock growth of around 5 per cent and boost the overall effectiveness of media spend by more than £1m, based on a media […]