Never Just A Period” from Bodyform/Libresse and AMV BBDO London was the most awarded UK campaign across all major shows worldwide in 2025

Never Just A Period” from Bodyform/Libresse and AMV BBDO London was the most awarded UK campaign across all major shows worldwide in 2025

The news comes via AdForum’s Business Creative Report, the definitive ranking of the world’s most awarded ads. German retailer PENNY and its agency Serviceplan scored the world’s most awarded campaign overall with the “Price Packs” initiative. But the UK was present, notably with McCann London’s “Everyday Tactician” for the Xbox Game Pass, which continued to […]

Just Eat Takeaway.com appoints VCCP as global creative agency of record

Just Eat Takeaway.com appoints VCCP as global creative agency of record

Today, Just Eat Takeaway.com, one of the worldʼs leading global on-demand delivery companies, has announced the appointment of VCCP as its global creative agency of record. The appointment follows a competitive four-way pitch process run by Just Eat Takeaway.com, The incumbent was McCann. Headquartered in Amsterdam, Just Eat Takeaway.com offers consumers a wide variety of […]

BBH LONDON HIRES GLOBALLY RECOGNISED TALENT GIULIA FERRAREZI AS CREATIVE DIRECTOR

BBH LONDON HIRES GLOBALLY RECOGNISED TALENT GIULIA FERRAREZI AS CREATIVE DIRECTOR

BBH London has appointed Giulia Ferrarezi as Creative Director. Giulia joins BBH from DAVID Madrid, where she established herself as a highly decorated creative; in 2025, she was named as one of Ad Age’s Gen Zers to Watch in marketing and advertising. Ferrarezi was also selected for the prestigious See It Be It programme at the Cannes Lions Festival […]

ROAST Redefines AI Discoverability with Launch of First of its Kind ‘ChatGPT App Tracker’

ROAST Redefines AI Discoverability with Launch of First of its Kind ‘ChatGPT App Tracker’

As the digital landscape shifts from traditional search engines to AI-driven discovery, performance media agency ROAST has announced the launch of its proprietary ChatGPT App Tracker. The tool is designed to help brands navigate the expanding ecosystem of OpenAI’s GPT App Store, providing transparency and competitive intelligence in a space that is multiplying in new […]

Shoppers Click More, Buy Less: impact.com Reveals Retail Brands’ 2026 Strategy Shift

Shoppers Click More, Buy Less: impact.com Reveals Retail Brands’ 2026 Strategy Shift

impact.com has released its 2025 Industry Benchmark Report, analysing performance data from more than 2,300 US retail brands. The findings reveal a clear shift in consumer behaviour: shoppers are researching more than ever before, converting less frequently, and spending more when they do complete a purchase. The data shows clicks increased 2% year on year, while transactions […]

Nest Commerce and Urban Outfitters announce paid social and creator content partnership to drive international scale

Nest Commerce and Urban Outfitters announce paid social and creator content partnership to drive international scale

Nest Commerce, the tech-powered performance marketing and creative agency, and Urban Outfitters, the leading global lifestyle brand, have announced a new strategic partnership focused on accelerating performance and scaling creator content across five key European markets. The collaboration sees Nest Commerce take on the management of Urban Outfitters‘ full-funnel Paid Social strategy and delivery across […]

Clarity Global launches Surfacd to close the AI visibility gap for B2B brands

Clarity Global launches Surfacd to close the AI visibility gap for B2B brands

With 65% of buyers now relying on AI answers for vendor shortlisting, Surfacd helps B2B brands see where they appear in AI search and which levers to pull to strengthen that visibility Strategic marketing and communications agency, Clarity Global, today announced the launch of Surfacd, a proprietary AI visibility monitoring tool that helps B2B brands track, benchmark […]

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands and outlets and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Craft, […]

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