Simon Ellis, former Client Services Director at Brandon, has launched Into The Light – a new, strategic FMCG branding and packaging design agency based in the North West. The Manchester and Liverpool-based agency is already working with high profile clients Birdseye and Symington’s on projects set to launch in 2024. Simon is joined by Kate Bermingham, formally […]
Elmwood, the global design consultancy owned by MSQ, has appointed industry heavyweight Daniel Binns as its new Global CEO, to help the agency deliver on its international ambitions and cement its position as one of the industry’s foremost creative design businesses. Binns joins Elmwood from Interbrand, where he’d spent more than a decade as part […]
Founded by branding expert, Manuela van den Berg, the new brand’s visual identity is made by GoodOrange and marketing strategy by Jessica Hartley Today sees the launch of Robin Good Pets, a sustainable, but rebellious, pet lifestyle brand with a bold mission: to spread pawsitivity. The sustainable but punky start-up is a “rebel with a […]
Interbrand, the world’s leading brand consultancy, has announced today the promotion of Holmfridur Hardardottir to President, Interbrand New York. She will report to Interbrand’s Global CEO, Gonzalo Brujó. Hardardottir was previously Chief Operating Officer, Interbrand New York. She has co-managed the business for six years, overseeing finance, HR, operations, and the re-structuring of the business […]
An award winning independent maker of fine chocolate – Chococo has been setting the standards in ethical trade and sustainability since 2002. Inspired by the square chocolate compartments within the original boxes their once trail blazing packaging (designed by the dearly departed Karen Welman) set high standards and disrupted the category. However, over the years […]
Brand design agency, Lewis Moberly, has partnered with leading organic baby food brand, Little Freddie to create a new design system for its portfolio of products as it expands across markets and introduces fully recyclable packaging. Founded in 2014 by parents Piers Buck and Taslim Ho, the business was born from the couple’s frustration at […]
The 26th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, Direct, Sales Promotion, Brand […]
The sound identity will drive brand recall and recognition as Standard Chartered connects potential to possibilities in the world’s most dynamic markets. Sonic branding agency DLMDD has produced a new sonic brand for Standard Chartered, which brings the bank’s visual identity to life through sound. The sonic identity comprises a sonic logo, suite of brand […]
B&B studio has worked with Nestlé on a global redesign for its much-loved heritage chocolate brand Baci. While in recent years, this 100-year-old brand had adopted a more ‘global’ feel, the aim of this design refresh was to help Baci reignite its status as a true Italian icon. Having carefully analysed the existing brand design […]
Butterfly Cannon is an award-winning design studio that uses its years of experience in prestige to elevate every brand they partner with, be it in beauty, drinks, fine foods, fashion, wellness or hospitality. In recent years, it has expanded its core skillset to meet the holistic needs of modern luxury brands, offering strategic and creative […]