we are HUMAIN Launches with the World’s Largest Ai Talent Roster

we are HUMAIN Launches with the World’s Largest Ai Talent Roster

Officially launching today, we are HUMAIN offers intelligent production solutions that combine traditional craftsmanship with the power of Ai. Supported by their ethical Ai framework and the world’s largest roster of pioneering Ai artists, we are HUMAIN enables clients to unlock unprecedented creative possibilities built on a foundation of integrity. As leaders in ethical Ai, […]

Audience Store partners with AudienceProject to enhance incremental reach capabilities for TV advertisers

Audience Store partners with AudienceProject to enhance incremental reach capabilities for TV advertisers

The partnership will enable advertisers to deduplicate Barb data and impression-level digital data to discover incremental reach opportunities for and improve the effectiveness of their CTV campaigns Audience Store, a premier international customer insight and programmatic media activation partner, has announced a partnership with AudienceProject, a leading provider of audience measurement solutions, to bolster incremental […]

Barrett Hofherr and Supernatural ECDs Create Kamalizer Election Tool

Barrett Hofherr and Supernatural ECDs Create Kamalizer Election Tool

Creatives from Barrett Hofherr and Supernatural have created a meme generator so voters can “Kamalize” a photo of themselves in the style of the iconic 2008 Barack Obama campaign poster to show their support for the current Democratic presidential candidate. Barrett ECD Craig Mangan and Supernatural ECD Bob Winter created the Kamalizer to make it easy for people to “be one […]

Nadal features technological match for B2B audience in campaign by Vivo

Nadal features technological match for B2B audience in campaign by Vivo

Rafael Nadal stars a launching campaign for Vivo, one of the most sustainable companies in Brazil, with focus on the B2B target. The goal is to boost the brand’s presence in the corporate market all over Brazil. With the concept “Vivo. Your company goes digital with our partnership”, developed by the agency GALERIA.ag, the campaign features Nadal with […]

SuperHeroes Expands JIMMY Collective to Include AI Craft

SuperHeroes Expands JIMMY Collective to Include AI Craft

The digital art collective brings top global AI artists into its offering SuperHeroes announced today that JIMMY, its collective of global digital artists bringing new life to advertising across social channels, is expanding to include world-renowned AI artists, such as Paul Trillo, @cinema.ai, @shaneF3D, Ethereal Moon and @ulises.studio. These artists are trailblazers in AI, known […]

Beatgrid Named Finalist in Deloitte’s 2024 Technology Fast 50 Competition, Celebrating Innovation and Growth

Beatgrid Named Finalist in Deloitte’s 2024 Technology Fast 50 Competition, Celebrating Innovation and Growth

Beatgrid, the cross-media advertising effectiveness currency, has been listed on Deloitte’s prestigious Technology Fast 50 competition for 2024, highlighting its rapid growth and innovation in the technology sector. This annual competition celebrates the fastest-growing tech companies, with winners determined based on their revenue growth over the past four years. The recognition not only underscores Beatgrid’s exceptional performance […]

ShowHeroes Group Acquires Vidds, Strengthening AI-Driven Video Creation Capabilities

ShowHeroes Group Acquires Vidds, Strengthening AI-Driven Video Creation Capabilities

ShowHeroes Group, a global leader in digital video advertising and CTV solutions, today announces the acquisition of Vidds, an AI-powered video creation and editing platform, for an undisclosed sum. Founded in 2020 by Ed Thomas and Andrew Walters, Vidds has gained recognition for simplifying and accelerating the video creation process, empowering creators with advanced AI tools […]

Nectar360 partners with Rokt to make online ad experience more relevant for Sainsbury’s and Argos customers

Nectar360 partners with Rokt to make online ad experience more relevant for Sainsbury’s and Argos customers

The partnership will enable non-endemic ad partners to present online customers with relevant offers at checkout Nectar360, which operates the UK’s largest and most recognised coalition loyalty programme in Nectar, and a Retail Media Network that spans Sainsbury’s and Argos has partnered with Rokt, the leading e-commerce company using machine learning and AI to make […]

KODAK LAUNCHES TOOL TO BREAK NEW GROUND IN THERAPY FOR DEMENTIA PATIENTS

KODAK LAUNCHES TOOL TO BREAK NEW GROUND IN THERAPY FOR DEMENTIA PATIENTS

“Memory Shots” helps dementia patients capture memories that were never shot on film, offering a major breakthrough in ‘photo reminiscence therapy’. Re-capturing cherished memories Photos are one of the most important forms of therapy to help dementia patients remember a moment in time and inspire them to talk. But not every cherished moment has a […]