McCann London are proud to present the first exhibition of the artist William Heath Robinson’s illustration work in advertising – a wide ranging exploration of his commercial commissions, hosted in the Grade 2 Listed offices of the McCann London advertising agency, one of the best examples of an Art Deco building in London. William Heath […]
Facebook has confirmed plans for a new Suggested Videos feature that will suggest other videos a Facebook user might want to watch when they finish watching a video from their Newsfeed. In a blog post, Facebook VP of product management, Will Cathcart, says that while the company is still in the early days of testing, […]
People are at their best when they’re free to pursue their ideas in their own way. That’s why Dropbox is designed to empower people to work from anywhere, with anyone, using whatever type of file and device they want. Dropbox and 72andSunny unveiled a new campaign — Dropbox’s first major brand effort — that celebrates […]
Brands’ cost-per-reach is optimised when 24 per cent of a TV advertising budget is allocated to YouTube, said Eileen Naughton, Google’s managing director of UK and Ireland operations, at the Brandcast event on October 13. The Brandcast event, held at the Battersea Evolution and attended by representatives from around 900 companies and agencies, was aimed […]
Ambuja Cement has put forward the benefits of its strong cement with a spot showing the destructive (if accidental) tendencies of former WWE wrestler The Great Khali. The slot, which mustered over half a million views in the space of three days, mostly in India, shows the colossal grappler’s everyday struggles as he smashes through […]
Twitter’s new CEO Jack Dorsey was among the presenters at an event recently in New York, which saw the social network roll out a new series of video ad features for publishers and marketers, expanding the company’s Amplify ad program considerably. Publishers who post videos on Twitter will now be able to more effectively monetise […]
International content company, The Moment, has completed the third and final instalment from the first year of Kenco’s inspiring Coffee vs Gangs project. Set in the heart of Honduras, the scheme is actively helping young people to escape the pull of dangerous gangs, and build a new life through training and development from coffee farming, […]
Looks like Anheuser-Busch InBev, the world’s largest beer company, and SABMiller, its top competitor, will indeed join forces to create one giant beer company. SABMiller previously rejected at least three offers from AB InBev, suggesting that the offers were too low. The brands were able to agree “in principle” today on AB InBev’s fifth offer […]
Happy Finish, a pioneer and world-leader in augmented reality and virtual reality, announced that it has signed a strategic agreement with GroupM, the world’s leading media investment group owned by WPP. Happy Finish’s offices in India and China will work closely with GroupM’s content teams across the Asia Pacific region to help develop creative solutions […]
Playboy magazine founder Hugh Hefner has taken the dramatic decision to back a ban on female nudity within his soft porn bible after agreeing with critics that full frontal shots are ‘passé’ in a world of ubiquitous online porn. The new edict will come into effect from March 2016, when the title will pursue ‘provocative’ […]