DDB Europe has today announced the launch of DDB FRESH, the world’s first fashion innovation agency for non-fashion brands. The new agency will focus on creating specialist products and campaigns that permeate culture for the good of the planet, through a combination of fashion, functionality and technology. DDB FRESH believes that all brands have the […]
Independent creative agency Impero today announces a new sticker campaign to raise awareness on Monkeypox’ risk factors and educate people about the measures they can take to reduce exposure to the virus. Monkeypox is not going away. You may not be seeing it so much in headlines these days, but 70% of all UK cases […]
Steamboat Ski and Resort Corporation is launching a new campaign developed by brand accelerator agency Fortnight Collective to attract new visitors and build upon its legacy as a unique western vacation destination for skiers and snowboarders. The work, the most ambitious integrated marketing campaign by the resort to date, coincides with Steamboat’s 60th anniversary and a $200m capital investment into […]
The average Brit spends 27 hours a week operating on ‘autopilot’, finds new research from NatWest Managing finances, cleaning the house and seeing the dentist are most put-off activities NatWest has partnered with Steven Bartlett to create motivational content series – available to watch now at natwest.com/moneymotivation NatWest has teamed up with entrepreneur Steven Bartlett […]
Dentsu’s iProspect successfully completes competitive pitch as BMW and MINI consolidate their offline media into one agency network for its 24 European markets
iProspect, a dentsu company, announces it has secured the BMW and MINI offline media account across Europe, following a competitive pitch. The win sees iProspect named as its offline media agency of record for the region, as BMW and MINI consolidate their offline media strategy, planning and buying into one agency network. Building on its […]
Wunderman Thompson and Microsoft have launched a new toolkit to promote the technology company’s inclusive tools during Dyslexia Awareness Week. It’s estimated that up to 20% of the UK population have dyslexia, but many still lack the support they need to excel at school, work and general life. Those with dyslexia have unique thinking skills – cognitive flexibility, creativity, visualisation and complex […]
Award-winning Malnutrition Labels Campaign Lands in London
Designed to spark conversation and action, Malnutrition Labels: Nutritional Ink, launched today by the Dole Sunshine Company (DSC), calls attention to the low nutritional value in some of Britain’s favourite snacks and on-the-go food options by printing ads using ink made almost entirely of fruit. A launch film (LINK) captures the campaign’s innovative approach to […]
Christina Antes has joined adam&eveBERLIN as its first Managing Director. In her new role, Christina will be responsible for leading and growing the agency which launched in May this year with Deutsche Telekom as its founding client. Christina will sit on the agency’s leadership Team with adam&eveBERLIN’s Chief Creative Officer, Jens Pfau, and Chief Strategic […]
Design-led transformation company Code Computerlove has secured three new partnerships in Warner Leisure Hotels, O’Neill Patient Solicitors and Wythenshawe Community Housing Group as it continues to enjoy a strong year of growth. UK Hospitality company Warner Leisure Hotels, part of Bourne Leisure, has chosen Code as its digital partner to provide design and conversion expertise to help the […]
Chairman Jonathan Sand paves way for new leadership and ownership
Jonathan Sands, Chairman of brand transformation consultancy Born Ugly, plans to step down to hand-over leadership to the next generation. The move follows a bold shareholder scheme introduced by the key shareholders Jonathan Sands and Sarah Dear earlier this year enabling all Born Ugly team members to own a stake in the Born Ugly business and […]