A sip of freedom

Ukrainian marketing agency Brain Tank has made creative labels and offers breweries to use them in production of exclusive beers to support Ukraine

A sip of freedom

The creative front of Ukraine also continues to fight for freedom, only with its own capabilities. Marketing agency BrainTank created a design for beer labels. The design is based on the idea of supporting freedom against evil, light against darkness, truth against lies and modern images that have become a symbol of this struggle.  The […]

It’s Written in the Stars

Spotify’s Astrological collab with Bumble created by makemepulse

It’s Written in the Stars

Astrology is a guiding light for Gen Z as they turn to the stars for their journey in love, self-help, and more. To help beginners explore astrology and give fans a hub to learn more – global interactive production studio, makemepulse, created a new microsite experience for Spotify. Aiming to bring users in the US […]

Former P&G executive Rosa Almarza joins Illuma as Global Client Director 

Former P&G executive Rosa Almarza joins Illuma as Global Client Director 

Illuma, the British contextual AI specialist, has appointed a Global Client Director to support its growing network of global brands and agencies.  Rosa Almarza is an award-winning marketing and digital transformation expert who spent 13 years at Procter & Gamble, leading programmatic media projects for P&G Spain as well as overseeing digital strategy for the […]

Optable opens the door to frictionless data collaboration with integration of netID

The SaaS data collaboration platform’s announcement means that clients in Germany, Austria and beyond will be able to make netID part of their private identity graph directly within their Optable Data Collaboration Node.

Optable opens the door to frictionless data collaboration with integration of netID

Optable, a SaaS data collaboration platform and clean room solution for the advertising ecosystem, today announces its support of netID, the largest Single Sign-On (SSO) provider in Germany, as a matchable identifier.  The European netID Foundation was established in March 2018 with the goal of creating a European single sign-on solution across all industries and […]

IMA Launches Global Ad Campaign Highlighting the Need for Skilled CMAs in Businesses

<strong>IMA Launches Global Ad Campaign Highlighting the Need for Skilled CMAs in Businesses</strong><em></em>

IMA® (Institute of Management Accountants), the association of accountants and financial professionals in business, launched a new global, integrated advertising campaign in support of the CMA® (Certified Management Accountant) certification program. The multi-channel campaign was developed in partnership with The Gate, an international advertising agency and marketing services company, for the seventh consecutive year.  The ads look to […]

New Heineken Billboards Cool Beer Using Solar Energy

Brewteco, located in Gávea, Rio de Janeiro, is the first bar to get the novelty. This action is part of the Heineken Green Energy program

New Heineken Billboards Cool Beer Using Solar Energy

Heineken, which uses 100% renewable energy across its production process, and aims at taking renewable energy to 50% of the partner bars and restaurants in 19 Brazilian capitals by 2030, embraced the opportunity of using the beginning of the biggest music and entertainment festival in the world, which takes place in Rio de Janeiro until the […]

John McNeil Studio Visits the Place Where Great Ideas Go to Die with Latest Campaign for Smartsheet 

With new videos, online ads and quiz, the campaign showcases how Smartsheet empowers great ideas through the power of process

John McNeil Studio Visits the Place Where Great Ideas Go to Die with Latest Campaign for Smartsheet 

Where do abandoned ideas go, and why do they go there? Smartsheet offers the surprising answer in a playful new campaign, created by creative & strategic brand firm John McNeil Studio (JMS). The campaign, a multi-faceted program that leads with high-level video and social media assets, is extended and supported by rich interactive media that engages the […]

NAIL Brings on New Film Producer and Director Cameron McCormack

NAIL Brings on New Film Producer and Director Cameron McCormack

Nail Communications, an award-winning creative agency, has expanded their team with Cameron McCormack as film Producer and Director, according to Partner Brian Gross. McCormack will be working on the Lifespan, IGT, and Preservation Society of Newport accounts, among others, in addition to helping shape key marketing initiatives and leading the film production practice at the […]

Vivaldi Group expands Global Leadership Team with appointment of Darren Richardson as Global Senior Partner, Chief Creative & Technology  

<strong>Vivaldi Group expands Global Leadership Team with appointment of Darren Richardson as Global Senior Partner, Chief Creative & Technology</strong>  

 Vivaldi, the global business and brand transformation firm, today announces the appointment of Darren Richardson as Global Senior Partner, Chief Creative & Technology.   Darren will focus on shaping the creative vision for Vivaldi and reimagining how the firm drives value for its global roster of clients – while connecting brands, innovation and technology with his […]