Britain’s largest charity working with older people, Age UK, launches a new TV and online campaign to tackle the topic of loneliness – a huge issue for people in later life in the UK. Creatively devised by Arthur London and produced by Royle Productions, ‘Lonely in a Crowd’ is a call to action, which aims […]
Footwear brand SOREL is working with media agency UM to build awareness around 2017’s Stylist Live event in London (10th-12th November). This is the first time SOREL has used any experiential or OOH advertising in the UK and UM advised that SOREL should use interactive formats to better engage with consumers. SOREL is bringing a […]
Nude Brand Creation unveiled its redesign for Midleton Very Rare Vintage 2017, the 34th edition of one of the most exclusive whiskeys ever produced in Ireland. The luxury branding and packaging design agency developed a unique set of luxury codes, inspired by Irish literature and craftsmanship, to reflect the precious nature of the liquid. A […]
Dublin creative agency Boys and Girls launched its new campaign for iconic tequila brand, Jose Cuervo for Ireland, Europe, Middle East, Africa and Asian markets. And where better to begin than with the celebrations for Día de los Muertes (Day of the Dead October 31st – November 2nd)? It’s the quintessential Mexican holiday with a 200 […]
Timed with the COP 23 summit, Greenpeace France is launching Orizon, an imaginary real estate agency which allows you to buy properties which will become the sea-front homes of tomorrow (or the near future). The operation was conceived and built by Artefact. Orizon is a fictitious company based on a realistic business model, leveraging the […]
PENNY is kicking off 2017’s Christmas season with the slogan “Christmas. Time to reconcile”, shot in the Ukraine by Award-winning Viennese director Chiara. The seasonal digital campaign by Serviceplan Campaign reflects PENNY’s wish to act as a local supplier whilst providing support to the community. Stefan Magel, PENNY’s COO, explained: “We don’t just want to […]
Great Guns and Director Duncan Christie deliver a heart wrenching and moving campaign film, ‘2050’, to promote and raise funds for the UK’s largest breast cancer charity, Breast Cancer Now. The film follows a young girl on a secret mission – the purpose of which isn’t revealed to the viewer until the very end. Over […]
Brand Street India, a leading integrated marketing agency recently won the mandate to handle on-ground activities for Gulf Engine Oil, a Hinduja Group Indian Company and an established player in the Indian lubricants Industry. Brand Street India is executing activities at multiple locations such as garages and retail stores in order to approach and inform […]
Data driven intelligence consultancy Future Thinking has restructured and split its client teams, into commercial delivery and client servicing, as Adele Gritten, formerly Joint UK MD, takes over as UK Managing Director. The new team structures are part of a strategic plan aimed at developing talent, improving expertise and delivering effective client service, whilst moving […]
BACARDÍ has announced the launch of Sound of Rum Series, a four-part music documentary which explores the influence Caribbean music has on the world and the intrinsic link between rum, music and the cultures that have combined over time to create today’s the Sound of Rum. The series, devised by Wasserman, is the latest iteration of […]