According to Kids and Cars, a global children’s safety advocacy organization that tracks data about children who die in incidents involving automobiles, an average of 37 children a year die from being left alone in hot cars. To confront this danger, which directly threatens Nido consumers, the Nestlé powdered milk brand for infants and children, […]
Conran Design Group (Conran) has undertaken a redesign of Danone’s global brand identity. The new identity will be rolled out from 7 July 2017 and will begin to be endorsed by the Danone brands from 2018. Conran has created an identity that not only reflects Danone’s commitment to delivering a positive food future but also […]
Charlotte Tilbury Beauty has launched a dynamic, digital out-of-home (OOH) campaign featuring user-generated content and a weather-triggered activation to launch its new #GLOWMO collection. Devised by OOH and location marketing specialist Posterscope and media agency Cream UK, and delivered through the Liveposter platform, the campaign comprises two creative executions highlighting the performance of the #GLOWMO […]
Fuller’s craft lager brand, Frontier, revealed the details of its summer 2017 partnership with Time Out London, set up by media agency UM London. The new partnership combines Frontier’s core passion points of music, food and drink with Time Out’s status as the leading global media and entertainment brand that inspires and enables people to […]
UK based vegetable water brand, JF Rabbit, has unveiled a brand-new logo and packaging design across its range from June. The new look, by design house BrandOpus, is simple, on trend, and has been created to drive greater appeal with their core consumers of adults looking to achieve a healthier lifestyle. Ellen Munro, Creative Director […]
Richmond, the number one sausage brand from Kerry Foods, is returning to TV screens this summer in a heart-warming new campaign to celebrate its status as the UK’s favourite sausage. Created by Saatchi & Saatchi, the new advert puts a local hero at the heart of its story to demonstrate what it is like to […]
A new global study called SELFHOOD launched by ZAK (a creative agency specialising in connecting brands to the under 30’s), explores a better way to understand contemporary youth culture and deconstructs why the term millennials is being rejected by youth and marketers. The research draws insight from influential global collaborators across science, publishing and culture, […]
Global brand design consultancy, Elmwood helped Hovis position its new Lower Carb range to appeal to a new generation of health-conscious consumers. Hovis is a truly great British brand, with a heritage of over 130 years of baking and milling experience. As time has moved on, consumer attitudes towards bread have shifted. Increasingly, health-conscious consumers are cutting […]
Supercell has partnered with Swedish experience design company, North Kingdom, to create the latest addition to their wildly popular mobile game, Boom Beach. Created by Supercell, Boom Beach is a mobile and tablet based strategy game that allows players to create their own defensive bases. Players can upgrade their base over time whilst also building […]
Business advisory firm, Deloitte, has continued to strengthen its Scottish digital offering with the appointment of a new leadership team at its Edinburgh HQ. Both Gareth Edwards and Debbi McLean have made the move to Deloitte Digital from Royal Bank of Scotland. Gareth, who has more than 16 years’ experience in digital, has joined the […]