Kenwood, a leading brand in food preparation, has today unveiled a major new brand platform and campaign, ‘Kenwood Can’. The campaign was developed in partnership with creative agency M&C Saatchi. It is the first work to launch since M&C Saatchi’s appointment as Kenwood’s global creative agency of record earlier this year. The push, which will run across TV, […]
Not every child is born into an unconditionally loving family that nurtures and develops their true potential. But every child deserves a touch of care. It is only through care that our children are given a chance to rise above their circumstances and add meaning to their lives. Vicks has partnered with Springbok Captain Siya […]
VERY_BEING_30_EDIT25__2020_03_06__1500 from St Luke's on Vimeo. The story of a dad committed to helping his monster-loving daughter meet the dress code at a princess party features in the latest St Luke’s work for Very.co.uk, created to communicate the retailer’s new ‘You can say yes when it matters most’ positioning. In the first television ad of […]
The photographic collection that portrays the other side of the Venezuelan refugees and immigrants’ story. Alongside Gregg Segal, a recognized American photographer and author of the series “Daily Bread” where he portrayed the daily diet of children around the world, under a unique style based on each of their culture.
We decided to create the opposite, the “Undaily Bread”project, an audiovisual collection that portrayed the reality of the journey of hundreds of refugee and migrant mothers that every day cross the border seeking for protection and a better future for their child’s. UNDAILY BREAD tells the story of five refugee families that left everything behind to […]
Brand communications agency, 438 Marketing has bolstered its impressive client list with the addition of multinational food, snack, and beverage corporation, PepsiCo. The Knutsford based agency, now entering its 15th year, has been appointed to support the delivery of numerous internal communications programmes for PepsiCo’s pan-European Insights department. This month also sees 438 beginning work on a new […]
The coronavirus and its implications could cause distress, anxiety and emotional health problems to people working across adland, according to NABS, the support organisation for the advertising and media industry. That’s why NABS’ experts are now issuing guidance for employees and employers, to help them through what could be months of disruption as the UK attempts […]
PRO14 Rugby has launched a new fan-focused web platform for one of European rugby union’s leading Championships, the Guinness PRO14, which features teams from Scotland, Ireland, Wales, South Africa & Italy. This new platform has been designed by digital agency Delete to showcase the Guinness PRO14 as one of the best rugby competitions in the world and […]
Market leading lifestyle-focussed rental homes brand Tipi drives enquiries and leases of its Wembley Park apartments using a sophisticated Out-of-Home led campaign using behavioural data to find a new and highly bespoke audience.
The Challenge As a bold new entrant into the UK property rental market, offering homes at the largest single site of build-to-rent homes in the UK, Tipi needed a strategic OOH campaign. The brief was to attract new residents and raise awareness of its apartments in Wembley Park, London’s most exciting new neighbourhood and one […]
Agency elevates Production, Creative & Finance departments with internal promotions
Independent advertising agency, GUT, today announces four promotions — Renata Neumann to Head of Production, Jeff Hodgson and Eliana Ferrer to Creative Directors, and Giselle Reggianni to CFO across all three GUT offices. These promotions are a testament to GUT’s investment in the personal growth of all team members, as well as the strength of its production, creative and finance teams. Neumann […]
Renowned author travels to Lexus headquarters in Japan for cultural, deep dive
Malcolm Gladwell, #1 New York Times bestselling author, long-time New Yorker writer, and host of the podcast Revisionist History®, is a self-proclaimed car nut. Which made him the perfect host to collaborate with Lexus for a six-part podcast which launched on March 5. The podcast title, “Go and See”, is an approximate translation of the […]