The interaction between organisations and consumers is set to become revolutionised with all-new Rich Communications Services (RCS), the latest development in the evolution of mobile messaging. The next generation of SMS is set to surge in 2020 – with predictions that it will create a market worth more than US $74 billion by next year, […]
AI and Machine Learning (ML) brand Third Foundation has launched a trio of new products to enable customers to utilise data more effectively so they can further grow their organisations online. The firm, established in 2019, uses its proprietary framework to help marketing departments identify customer behaviours, improve online performance and understand – and predict […]
Matt Holt, Digitas UK Chief Strategy Officer, welcomed a bumper audience to the event at London’s Soho Hotel, kicking- off proceedings by outlining “The Experience Problem”. Recent research from Digitas UK showed that 9 out of every 10 people in the UK agreed that we are more disconnected as a society than ever before (November […]
Victorinox has appointed creative agency Collective London to run its global social account after a three-way pitch. Collective London’s appointment is part of the luxury lifestyle brand’s plan to consolidate its digital marketing within its marketing team. Victorinox is looking to extend its reach and relevance through a global audience on social. The maker of […]
Serviceplan Group, Europe's largest independent agency group, and Wien Nord, one of the most respected Austrian communications agencies, are joining forces to become one of Austria’s leading agency groups. The merger to form a joint "House of Communication" will create a completely new offering for the Austrian market, with an integrated service portfolio offering clients expertise in; for creativity and content; media and data; technology; strategy and brand partnerships.
Two of Austria’s leading communications agencies have announced that they are joining forces: Serviceplan Group Austria and Wien Nord will merge to form a fully integrated “House of Communication” both sides announced today. The merged agency group will be managed by a joint holding with shareholders of both agency groups. The holding will be managed […]
Today global effectiveness agency System1, in partnership with ITV, released FeelMore50 – the UK’s most effective TV and online video ads of 2019. It announced the John Lewis & Waitrose Christmas ad as the best of the year for long-term brand-building effectiveness. During this popular industry event System1 screened the most effective ads of the […]
Sarah Carroll (right of pic) has joined Emerald Thinking as Business Development Director. Sarah joins Emerald from Sainsbury’s Group where she was Head of New Business Planning for i2C/Nectar 360. Claire Aldous (left of pic), Emerald’s Head of Data Planning and Analytics, commented: “Having reached our important two year milestone and achieved growth among new […]
Amazon, Aldi and M&S Simply Food have topped the charts as the most loved retailers in the UK, according to a new study of 96,000 consumers from Savanta. The research, which rates the top 100 retailers by how loved they are by consumers, also identifies a direct correlation between an emotive brand connection and commercial […]
Humphris and Deacon as Nokamo co-founders will be joined by two other former LIFE execs, Rachel Jackson and Justine Roberts-Davies, in their mission to rid the SME market of camouflaged and clone brands. Nokamo targets businesses in the B2B SME market, who have an aggressive growth target and in turn need to rapidly change their […]
Special release of the single “Repentless” from SLAYER’s final live album. Strictly limited.
SLAYER – one of the biggest metal bands of all times – is finally leaving the stage. The band is touring the world for the last time with their last studio album “Repentless”. In November 2019, the band released their final live album “The Repentless Killogy” – recorded on the Final World Tour. The first […]