For more than three decades, the Tony Award-winning Signature Theatre in Arlington, VA, has built a local and national reputation for its musical theatre productions, especially the works of Stephen Sondheim. Emerging from the pandemic, Signature was ready to reassert itself in the lively and competitive Washington, DC theatre scene. But Signature’s brand, while strong and innovative […]
360-campaign includes TV, digital and radio ads aimed at new markets and retailers Following a competitive pitch, Clemens Food Group has selected food and beverage agency quench to lead creative efforts for its Hatfield and Kunzler brands. The 360-campaign from quench will kick off in 2025 and will include television, digital and radio advertising as well […]
The classic football kit reveal video gets a festive rework this year in a new Carlsberg UK campaign by Fold7, playing with online culture and the brand’s football heritage to reveal Carlsberg’s new limited edition Christmas jumpers. This social-first campaign for Carlsberg UK puts a twist on the traditional football kit launch and is released […]
McDonald’s, in partnership with Leo Burnett, is lighting up the festive season with its Christmas offering, The Gift of McDonald’s. Part of the well-loved Fancy a McDonald’s? brand platform, the fully integrated campaign celebrates those moments when, sometimes, we all need a break from the Christmas chaos, at McDonald’s. The campaign leads with a 60” film, which […]
Shape History, the award-winning social impact communications agency, has launched this year’s World Diabetes Day campaign in partnership with the International Diabetes Federation (IDF) to highlight the mental health challenges of people living with diabetes worldwide. With a focus on putting well-being at the heart of diabetes care, the campaign seeks to improve the quality of life […]
The 2024 Christmas advert from John Lewis is finally here, transporting viewers on an emotional and magical journey to find the perfect Christmas gift. The Ivor Novello Award-Winning Richard Ashcroft provides the music backdrop with the powerful and poignant song Sonnet from his Acoustic Hymns Vol.1 Album, released on RPA/BMG. The two-minute TV advert, created by Saatchi […]
Barb, the industry’s standard for understanding what people watch, has released data from its Establishment Survey showing that 20.1m UK homes (68.8%) had access to a subscription video-on-demand (SVOD) service in Q3 2024. This is a slight increase from 20m UK homes (68.7%) in Q2. Barb has again shared an advertising tier estimate for Netflix, Disney+ […]
The creative industry’s door is hard to open. Finnish agency SEK wants every young person to have an equal chance to enter through it. Finnish creative agency SEK launches MadWe trainee program to make the field an attractive option for young people of underrepresented backgrounds. The campaign plays on the well-known phrase “to get one’s […]
The ATP is using technology to bring sporting highlights to life in a new and innovative way during the Nitto ATP Finals. View this post on Instagram A post shared by Nitto ATP Finals (@nittoatpfinals) With eight of the world’s top tennis players competing, the Nitto ATP Finals promises world-class tennis and nail biting moments. […]
Partnership with global travel loyalty programme means Nectar members will soon be able to use and earn Nectar points on hotel and resort stays around the world Nectar360 which owns and operates Nectar, the UK’s largest coalition loyalty scheme, has announced a partnership with Marriott Bonvoy that will give its Nectar members more flexibility on […]