Taxi Studio Delivers Strategic Packaging Redesign for Warburtons 150th Birthday

Taxi Studio Delivers Strategic Packaging Redesign for Warburtons 150th Birthday

New unified packaging system brings clarity, consistency and standout to Britain’s biggest bakery brand  Taxi Studio has partnered with Warburtons to deliver a major packaging redesign across its 70+ product portfolio. Rolling out in Warburtons milestone 150th birthday year, the redesign ensures Warburtons remains distinctive and recognisable across multiple formats and aisles, helping to create stronger presence at shelf […]

GetYourGuide Launches Global Brand Campaign “Book Forward to It,” Reframing How Travellers Think About Planning 

GetYourGuide Launches Global Brand Campaign “Book Forward to It,” Reframing How Travellers Think About Planning 

Appealing to the 80% of travellers who prioritise preparation over impulse, GetYourGuide and creative agency Preacher flip the script on travel spontaneity  GetYourGuide, the world’s leading marketplace for travel experiences, has unveiled its 2026 global brand campaign and platform, “Book Forward to It.” The campaign makes a sharp, playful, deeply human argument for why the […]

Habit Unveils “Dodgers x Habit Home Base” in Los Angeles to Celebrate Official Partnership

Habit Unveils “Dodgers x Habit Home Base” in Los Angeles to Celebrate Official Partnership

Just minutes from Dodger Stadium, an existing Habit restaurant has been reimagined as a Dodgers-inspired destination for fans In celebration of its official partnership with the Los Angeles Dodgers, Habit is stepping up to the plate with the debut of Dodgers x Habit Home Base, a newly reimagined Dodgers-inspired Habit located just minutes from Dodger Stadium at 2134 W. […]

The rise of FAST: New study by ShowHeroes and Omnicom Media Netherlands reveals how subscription fatigue is reshaping connected TV across Europe

The rise of FAST: New study by ShowHeroes and Omnicom Media Netherlands reveals how subscription fatigue is reshaping connected TV across Europe

Europe’s streaming market has reached an inflection point. After years of rapid subscription growth, consumers are drawing a financial line. The next chapter of Connected TV will not be defined by adding more paid services, but by redefining value;  with Open CTV, particularly FAST channels, emerging as a compelling free, ad-supported alternative to SAVOD. A […]

Open Media Expands Programmatic Digital Out-of-Home Offering with VIOOH Partnership

Open Media Expands Programmatic Digital Out-of-Home Offering with VIOOH Partnership

Open Media today announced an exciting programmatic partnership with VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, to provide an enhanced opportunity for brands to connect with diverse audiences across the UK through its growing portfolio of high-quality, premium digital out-of-home (DOOH) screens.  Designed to deliver both scale and impact, Open […]

RAINDROP LAUNCHES SEXY, PROVOCATIVE CAMPAIGN FOR LAUNDRY SAUCE 

RAINDROP LAUNCHES SEXY, PROVOCATIVE CAMPAIGN FOR LAUNDRY SAUCE 

Scott Eastwood Stars In Work That Shows How To Transform Laundry Day Into A Provocative, Luxury Experience Raindrop, the full-service creative, branding and performance marketing agency based in San Diego, has launched a provocative, humorous and edgy campaign for Laundry Sauce, the bespoke brand of laundry detergent that transforms one of life’s most tedious, grinding chores […]

MR. PIBB AND SCOTTIE PIPPEN TEAM UP TO REJECT LABEL OF “SECOND BEST”

MR. PIBB AND SCOTTIE PIPPEN TEAM UP TO REJECT LABEL OF “SECOND BEST”

Majority & WPP OpenX launch mockumentary-style campaign that re-introduces Mr. Pibb with challenger edge and satirical charm. The Coca-Cola Company is partnering with legendary basketball Hall of Famer Scottie Pippen on a new ad campaign re-introducing Mr. Pibb as the indubitable favorite that’s been underrated and overlooked for far too long. Pippen champions the bold, sweet-yet-spicy […]

Unilever’s Cif turns an internet joke into a real way to clean up credit

Unilever’s Cif turns an internet joke into a real way to clean up credit

The brand known for cleaning over 100 surfaces now helps consumers clean up their financial records in partnership with Serasa After years of jokes, memes and comments across social media saying that Cif cleans everything – except people’s financial lives, the brand decided to take the internet seriously. Known for its powerful cleaning on over […]

1 … 31 32 33 34 35 … 918