Three today announces that it is the new sponsor of the highly successful Channel 4 series, Gogglebox after a competitive pitch process. The two-year, multi-million-pound partnership will see the mobile network sponsor new series of both Gogglebox and Celebrity Gogglebox as well as all repeats. The brand’s sponsorship will also be visible across all Gogglebox […]
Zenith forecasts that 2021 will be a year of ‘refocusing’, with new communication and media opportunities
Consumers will be open, more than ever before, to new products brands and categories
The majority of consumers now expect no-fee, last-minute cancellations when considering services
· AR to become a mainstream opportunity
Zenith UK releases their annual consumer trends report The View Today, Zenith UK released its annual consumer and cultural trend report, The View, which analyses the year that’s been and places predictions for the year ahead. Zenith forecasts that 2021 will be a year of refocusing and new communications opportunities, leading to a ‘fresh start’ […]
“Abi: Being Black & 6Teen” is the second in the series of films directed by Lainey Richardson for the education charity, Football Beyond Borders (FBB) (www.footballbeyondborders.org) for its ‘Beyond Bars’ spoken word project. At a time when support for the most vulnerable young people in the UK has been seriously lacking, the Beyond Bars campaign […]
Martin Sorrell’s S4 Capital said on Monday it had acquired two U.S.-based businesses for an undisclosed sum, as it moves faster to implement its revamped all-digital advertising strategy in Europe and elsewhere following Brexit. The digital advertising and marketing services firm, which has been sealing deals for content on Facebook and Alphabet Inc’s Google, said […]
- Initiative developed in partnership with JUMP, Havas Media Group’s content and partnerships hub, and Havas Media
- Podcast series aims to shine a light on The Open University’s pioneering spirit, and demonstrates how it creates a learning environment that sets people’s ambitions free
The Open University, the UK’s largest university for flexible, high-quality distance learning, has launched a new branded podcast series on the Acast network. The initiative was developed in partnership with JUMP, Havas Media Group’s content and partnerships hub, and Havas Media. With a core objective of improving perceptions and understanding of The Open University brand amongst 18 to 28-year-olds, the […]
ENGINE Creative is behind an innovative new Instagram campaign for Green Flag in collaboration with dancer Ashley Banjo and content creators Patricia Bright and Lauren Pope, to raise awareness of the dangers of driving without fully de-icing your car. ENGINE’s campaign will see each influencer post what seems like a typical story on their Instagram […]
Global campaign looks to reach hundreds of millions of global citizens by early 2021, sharing reliable, accurate and engaging information, via mobile, on how to prevent infection and help contain the spread of COVID-19
Out There Impact, the impact division of mobile advertising and data monetisation company Out There Media, committed to using the power of mobile technology for the greater good, today announced that it is collaborating with the World Health Organization (WHO) to launch a global mobile education campaign looking to contain the ongoing spread of COVID-19. […]
Creative music agency DLMDD launches eye-opening exploration into the power of music and sound
After an unprecedented year of anxiety, turmoil and uncertainty, a group of leading musicians, marketers and creatives have come together to reveal how music and sound have shaped their experiences of 2020. Powered by creative music agency DLMDD, The Year of Sound is a time capsule collection of powerful, intimate stories about how music and […]
● One third (32%) expect to spend less on new clothes and a quarter (25%) less on beauty products
● Consumers set to spend instead on experiences and building connections with friends and family
● 25% plan to spend more on food and drink than before COVID-19, 27% on travel and 28% on days out.
● Majority feel the impact of COVID-19 will continue past 2021
In the wake of the collapse of Arcadia and Debenhams, there’s potentially more bad news for the British High Street in the new pandemic-related research from Havas Media. As shoppers prepare to splurge online and in store for Christmas, Havas Media’s The Consumer State of the Nationreport shows people intend to spend less in future (even […]
Today, leading independent media and marketing consultancy Ebiquity plc is pleased to announce a promotion within the company’s leadership team, with Mark Gay’s appointment as Chief Client Officer. Mark has been with the Ebiquity Group since the acquisition of FLE in 2012, most recently serving as a Global Client Partner to some of our biggest […]