Estée Lauder have partnered with creative technology agency Rehab to become the first major beauty brand to launch a skincare experience through WhatsApp. The innovative experience allows consumers to speak with ‘Liv’, an AI-based chatbot, that helps users build and stick to a personalised skincare regime. The launch is timely during the context of COVID-19 […]
Sixth wave of Havas Media Group Covid-19 Media Behaviours Report reveals changing habits of this age group
There have been significant changes in the media consumption habits of 55 to 64-year-olds in the last two weeks, according to the latest Havas Media Group Covid-19 Media Behaviours Report. The sixth iteration of Havas Media Group’s Covid-19 Media Behaviours Report, a research study into consumer behaviour and media consumption based on a survey of 1,488 UK respondents, […]
New fundraising campaign for Ambitious About Autism. Red Brick Road created a free children’s story book about the challenges lockdown has created for kids with autism and it’s available to download for free on the Ambitious about Autism website, here: www. Ambitiousaboutautism.org.uk/story What’s lovely about it is that it was created with Red Brick Road […]
Heinz Brazil found a way to help its followers during quarantine days by entertaining and encouraging them to stay home. Created by ad agency Africa, #MakingArtWithHeinz is another Kraft Heinz initiative aimed at giving some fun to consumers during this time of social distancing. Through Instagram, Heinz took a ride on a behavior people already have […]
A new podcast series about conversations with ordinary people leading extraordinary lives.
A new lifestyle podcast series, Melting Pot has been launched and is made available worldwide. The show is hosted and produced by Payal Nayar, Founder of Voices and More. Melting Pot is a series conceived and produced by Payal Nayar in an attempt to share some human stories from all over the world through conversations with inspiring […]
Pinterest announced Milka Kramer is joining Pinterest as Country Manager for the UK and Ireland. Milka is a media and tech industry veteran with vast experience managing fast-growing sales teams and operations at the pan-European level. As country manager for the UK and Ireland, Milka’s responsibilities will include working closely with brands and agencies to […]
Mars Petcare and AMV BBDO have launched Pet Health Pal, a new free online tool to answer dog and cat owners’ questions and concerns about their pets’ health during the current pandemic. AMV BBDO created a bot in partnership with the research and development centre, the Waltham Petcare Science Institute, which answers users’ questions via […]
Zoflora, the UK’s leading disinfectant brand is set to launch ‘We’re All One Big Beautiful Home’, a heavy-weight, feel good campaign, premiering on the weekend of 30/31 May and airing with primetime 60 second slots across ITV. Zoflora- One Big Beautiful Home from Quiet Storm on Vimeo. The creative and strategy for this fully integrated, […]
The partnership will drive an authentic connection with creative audiences
Jaguar UK and Sky Media today announce the luxury vehicle company as the launch partner of Sky Documentaries, which airs for the first time on the 27th of May. The channel sponsorship, complemented by the upmarket positioning of the Sky Documentaries channel, aims to drive Jaguar’s connection with a creative and mindful audience. With a mix […]
UK talent come together to raise awareness for Meals4midwives Creatives from Anomaly, BBC and Unreasonable Studios launch campaign
Targeting Londoners with ‘big hearts’ the ‘Midwives Deliver. So Do We’ campaign in support of Meals4midwives; providing hot meals to those in the capital’s labour wards during the covid pandemic. Talent from the innovative marketing agency, Anomaly, its sister production company, Unreasonable Studios and the BBC Creative department have come together to make people aware […]