Bar Louie Launches “Buy a Drink” App

Bar Louie Launches “Buy a Drink” App

Bar Louie has partnered with Seattle startup graZie Mobile to revolutionize virtual gift giving. They have developed a mobile app that allows Facebook users to send, receive and request Bar Louie drinks from their Facebook friends. How many times have you heard the familiar phrase, “the next round is on me,” says Bar Louie, CEO […]

MEC and CIC reveal 2013 consumption trends in China

  MEC and CIC released today their “Consumption Trends China 2013” Report. New consumption trends, both on a macro and micro level, are appearing, colliding, converging, and even disappearing, in real time and at lightning speed. Marketers are working from scripts that are constantly being re-written. Some of these trends are comprehensive in scope, affecting […]

A multi-screen future for on demand TV

A multi-screen future for on demand TV

TV screens and mobile devices to become the screens of choice for on demand viewing in Great Britain, reveals new Kantar Media insight LONDON — The number of adults in Britain watching TV on demand via TV sets and mobile devices is growing, whilst on demand viewing via a desktop or laptop computer has peaked, according […]

Alipay and Ogilvy Shanghai simplify bill payments

Alipay and Ogilvy Shanghai simplify bill payments

Online payment services provider Alipay and Ogilvy & Mather Advertising/Shanghai have partnered to launch a new digital campaign comprised of a series of humorous online video ads that introduce Alipay’s one-click daily payment functions, including bill pay for mobile phones, utilities, credit cards as well as splitting checks amongst friends. The videos show how Alipay […]

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