ELVIS’ Cannes Lions first-timers call out the best and worst of the festival

ELVIS’ Cannes Lions first-timers call out the best and worst of the festival

Two Cannes Lions first-timers from creative agency ELVIS are using their trip to call out the best and worst elements of the annual advertising festival, and to highlight issues around diversity and creativity. Camilla Yates, Planning Director, and Keelie Lynch, Senior Account Director at ELVIS, are using stickers featuring humorous and sometimes provocative phrases to […]

Vanarama’s ‘don’t buy used, lease brand new’ campaign reaches controversial climax

Vanarama’s ‘don’t buy used, lease brand new’ campaign reaches controversial climax

Vanarama’s controversial video campaign, seen by millions, reached its climax as it released the final instalment of its ‘don’t buy used, lease brand new’ trilogy: Dirty Don. One of the UK’s leading vehicle leasing company believes no one should buy used, when they can lease brand new, and together with Big Al’s Creative and Little Britain Director, […]

Interbrand promotes Manfredi Ricca to Global Chief Strategy Officer

Interbrand promotes Manfredi Ricca to Global Chief Strategy Officer

Interbrand announced the appointment of Manfredi Ricca to Global Chief Strategy Officer, a promotion from his previous role as Chief Strategy Officer, EMEA & LatAm. In his new role, Manfredi will hold a position on the Executive Leadership Team, reporting to Charles Trevail, Global Chief Executive Officer. As Global Chief Strategy Officer, he will oversee […]

Future Lions challenges students to ‘Break Through’ in the global competition for inspirational talent

Future Lions challenges students to ‘Break Through’ in the global competition for inspirational talent

Future Lions, AKQA’s global student competition to unearth the next generation of talent, is now open for entries. An undergraduate competition and showcase for inspirational thinking, Future Lions, is run in collaboration with the Cannes Lions International Festival of Creativity. 2019’s Future Lions theme is a call to action for students all over the world […]

Cannes Lions’ Clare Hill picks her best Google ads and campaigns over the last 20 years

Cannes Lions’ Clare Hill picks her best Google ads and campaigns over the last 20 years

To mark Google’s 20th Anniversary recently, we sat down with Clare Hill, VP of Marketing at Cannes Lions International Festival of Creativity, who picked out her picks from the ‘Best Google ads and campaigns over the last 20 years’: Google won the Creative Marketer of the Year 2018 at Cannes Lions because it had distinguished itself through consistently […]

Advertising Agency Confessions: I Just Touched A Real Cannes Lion (And Survived)

Advertising Agency Confessions: I Just Touched A Real Cannes Lion (And Survived)

The industry equivalent of The Tony Award, The Purple Heart, and The Nobel Peace Prize stood menacingly before my eyes: The Cannes Lion. One can only imagine the copious amounts of creative blood, sweat and coffee sacrificed by Xanax-popping account execs and cannabis-inhaling creative directors yearning to lay claim to this rightfully earned booty. Yet, […]

The Times signs up to Phrasee’s AI for optimised email subject line generation for marketing campaigns

The Times signs up to Phrasee’s AI for optimised email subject line generation for marketing campaigns

The Times and The Sunday Times, pioneers in the world of publishing, are embracing AI to power subscription revenue. The brands have signed with Phrasee for optimised email subject line generation for email marketing campaigns. This forms part of a brand-wide shift to embrace and work with new technologies. Phrasee’s AI technology generates and optimises marketing copy at scale. The […]

The&Partnership London picks up Gold Media Lion for ’80 Days of Argos’ campaign

The&Partnership London picks up Gold Media Lion for ’80 Days of Argos’ campaign

The&Partnership London has picked up a Gold Media Lion for Excellence in Media Execution, for its ‘80 Days of Argos’ work, which ran last spring and summer. The campaign – which encouraged customers to ‘seize the day’ with Argos’ market-leading Fast Track and Same Day Delivery Service – was the world’s first campaign to feature a […]

UK creativity shines at Cannes Lions 2018 with new Department for International Trade campaign

UK creativity shines at Cannes Lions 2018 with new Department for International Trade campaign

The Department for International Trade is celebrating the success of the UK Creative Services sector at 2018’s Cannes Lions Festival of Creativity as it launches a new campaign from M&C Saatchi. The campaign playfully nods to the haul of silverware the UK is expected to bring home again this year, as it enlists the quintessential […]

Ikea’s New App Can Help Kids Bring Any Old Cardboard Box to Life

Ikea’s New App Can Help Kids Bring Any Old Cardboard Box to Life

 Ikea isn’t just a giant in the world of home furnishings—it’s also one of the world’s largest producers of paper packaging. And even as today’s children connected digitally more than ever, the basic cardboard box still provides them with endless possibilities. In its latest creative project, which debuted at Cannes Lions on June 20, […]

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