Mars Petcare and AMV BBDO have launched Pet Health Pal, a new free online tool to answer dog and cat owners’ questions and concerns about their pets’ health during the current pandemic. AMV BBDO created a bot in partnership with the research and development centre, the Waltham Petcare Science Institute, which answers users’ questions via […]
Mobile advertising specialist focuses on client support and cross-channel sales to promote its co-managed service
Mobile-first advertising company TabMo, has appointed three new team members to support the increased use of its Hawk platform. This includes the managed and self-serve options, as well as a growth in the number of agencies and advertisers signing up to the unique co-managed trading model. TabMo’s hybrid offering complements its managed and self-service solutions; clients […]
Mental health startup Flow has become the highest scoring free depression treatment app in the ORCHA App Library. The inclusion means that many NHS trusts and healthcare professionals, who have their own bespoke App Library using the ORCHA platform, can now include Flow in their library and directly recommend it to their patients to reduce symptoms of depression […]
Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 22nd edition of their awards programme, which is focused entirely on work done for Food and Beverage brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes […]
Adobe has today unveiled Intelligent Services, powered by the AI capabilities of Adobe Sensei. Built on Adobe Experience Platform, the new services will help brands overcome common challenges associated with AI, including the lack of AI expertise and implementation complexities. The new Intelligent Services will be able to stitch together unstructured data under a common […]
Partnership between Azerion and BALR. allows Hotel Hideaway players to punch up their style A quarter of a million items sold in the first two-weeks: integrating brand marketing within the playing experience gets a great response
Imagine a virtual hotel where you can shop a real brand. This dream has come true thanks to a partnership between Dutch premium lifestyle brand BALR. and Azerion’s life simulator and social game Hotel Hideaway. This is the first branded in-game store in the virtual hotel and represents a trend for brands to become part […]
Every second on Spotify, more than 30,000 people around the world are pressing play on the same song. As part of its new campaign Listening Together that celebrates the power of audio to bring us closer together, Spotify is visualizing some of these connections in real-time in a way that has never been done. So when two […]
Artificial intelligence brand Futr has launched a new identity across all of its marketing communications. Designed by London based branding agency Lantern, this new identity will help Futr reach new audiences. Most notably local authorities and police forces can use it without charge during the COVID-19 crisis Several are already using it to update people […]
Yesterday 28th April 2020 saw the launch of Female Tribes Network (FTNetwork), a new social network that connects, inspires and empowers incredible women around the world. Working in partnership with Wunderman Thompson and the Women’s Global Index study – in-depth research into women that has also been used for the book New Female Tribes and […]
· Professor Green and Katie Piper lead a nationwide radio series to support the nation’s mental health during the COVID-19 crisis · 60 Second Support is a partnership between Radiocentre, the industry body for commercial radio and The Royal Foundation of The Duke and Duchess of Cambridge’s Heads Together campaign and brings together ten leading mental health charities · This new series will reach millions of listeners across the UK, covering topics including isolation, bereavement, dealing with conflict at home and the benefits of exercise
Radiocentre, the industry body for commercial radio, has partnered with The Royal Foundation’s Heads Together campaign, to bring together 10 leading mental health charities in the UK for the special new content series, 60 Second Support, fronted by Professor Green and with contributors including Katie Piper, Poorna Bell and more. Taking over the airwaves from […]