First-of-its-kind consultancy that establishes, positions, and scales specialist independent agencies in the region. After two decades shaping some of the world’s biggest brands at WPP, Nick Walsh has announced the launch of Migrate, a specialist consultancy designed to help global independent agencies land, expand, and thrive in the Middle East. Migrate exists to unlock growth […]
Leading brand design consultancy Lewis Moberly announce the appointment of Jovan Buac as Managing Partner. Buac joins the agency from Landor, where he was Executive Director, Consumer Brands and Executive Director, Marketing & Growth. Having started her career at Lewis Moberly, Nicola Eager now returns as Marketing Director. Eager has been at Turner Duckworth for […]
By Kerry Willis With the growing interest in programmatic within digital out-of-home (DOOH), many media owners are accelerating the digital transformation of panels to screens. However, the transition to programmatic DOOH (prDOOH) isn’t just about technology – it’s also about education, and transforming to fully leverage the power of programmatic advertising. Having operated using traditional […]
Blurr Bureau, an award-winning brand strategy and design firm that crafts brand strategies and premium design experiences with precision and speed, announced Laura Carrick as its new Growth and Marketing director. Carrick brings a 15-year history in the creative industry—working both brand and agency side—with experience in bringing brands to life through leveraging strategic marketing […]
Award-Winning Brazilian Creative Studio Adds Executive Creative Director and Acclaimed Creative Duo “Carchelle” to Product Team 404 Design & Innovation, the award-winning creative company founded in Brazil, today announced the addition of three key creative leaders to its Product team: Executive Creative Director Ariane Polvani and the renowned creative duo Carlos Yanke and Michelle Gorodski, […]
The pressure for brands to be bigger, better, and more on-trend is ever-growing, particularly on social media. But maintaining the necessary presence and output can be next to impossible without the use of AI tools. The problem is, with thousands of AI tools out there, and new ones popping up every day, it can be […]
March 2025 In regular Q&A sessions, Jenny Stanley, Managing Director at Appetite Creative explores the key challenges, trends and solutions facing experts from across the advertising and packaging industry. Asking five key questions per conversation, Jenny will look to learn more about her interviewee, their career, clients and give them a final word. This interview […]
AI in social media marketing revolutionizes campaigns for CPG brands, offering high-tech solutions to build consumer connections and increase efficiency. The consumer packaged goods industry is fast-paced and competitive, and brands that can’t adapt to shifting shopper behaviors fall behind fast. Customer insights have always been treasured in this industry, but instead of spreadsheets and […]
Cheshire-based digital marketing agency Pretzel Group has rebranded to Ideate aligning the business with its current proposition – bringing ideas and data together to deliver high-performing marketing campaigns and websites. The new identity comes on the back of continued growth, new business wins and increased specialism in Shopify and WordPress website design and development. Further expertise in […]
FCB London has promoted Joe Pirrie to Client Services Director with Emily Whiteaway stepping into the role of Managing Partner. The promotions come as the agency gears up for 2025 and follows FCB London’s growth and client wins in 2024. Pirrie and Whiteway will manage account teams and support FCB London’s increasing client roster. Having joined in 2018, Joe Pirrie becomes FCB […]