Firefly officially launched out of beta on December 6, with a new approach to spur business and revenue by connecting brands, rideshare drivers, and local city governments. The company, which operates a first of its kind network of “situationally aware” digital smart screens mounted to existing rideshare vehicles, is already proving to be a […]
Clarity PR announced that Rachel Gilley has been appointed as UK Managing Director, from January. Gilley was formerly Managing Director at brand communications agency Bite Global; she held numerous leadership positions during her 19 years with the renowned tech agency. The appointment of Gilley to lead Clarity’s London office comes following a year of aggressive expansion […]
Birmingham-based public relations agency, Story Comms, on December 6 unveiled its new brand identity as it celebrates a record twelve-month period and makes plans for significant growth over the next three years. The four-year-old firm saw a 50% increase in revenue between 2017 and 2018. Buoyed by a collection of new client wins including award-winning […]
Baby it’s cold outside! But Miller Lite is keeping consumers warm this season with the release of their 2018 holiday-themed, sweater wearables. For the second year in a row, Miller Lite has partnered with Chicago-based, strategic brand design agency Soulsight to introduce a holiday knitwear program that infuses fun and good cheer into dressing for the holiday season. Formally introduced […]
The British Heart Foundation (BHF) and the UK’s largest classifieds platform, Gumtree, have partnered up to promote the wide range of items on sale in BHF’s nationwide furniture stores. The partnership marks the first time that Gumtree, which has over 16 million unique visitors per month, has partnered with a retail outlet to help boost […]
As of 1 January 2019 a completely new agency will come into existence. Its name is ‘DDB Unlimited’. It will open its offices in Amstelveen early next year, integrating the expertise of Databay, DDB & Tribal Amsterdam and Etcetera. In addition, the agency will have its own marketing-intelligence, production and media units. DDB Unlimited is a […]
Huddersfield-based technical PR specialist Scriba PR has reported its biggest client win month to date in October, taking its total current number to 36. The firm welcomed six new client projects on board and has more recently secured a seventh, predicting 2019 to be the biggest year yet. Commercial cleaning innovator Regenex, motor finance and […]
Following Uniti’s announcement to establish its pilot production plant in the UK, the Swedish electric car startup expanded upon its clean growth strategy with a recent statement at CBI’s Annual Conference 2018 in London. Core to Uniti’s strategy is their “Brexit-proof” approach to aggregating and digitising Britain’s world-class capabilities in advanced materials and manufacturing. Per […]
Award-winning digital PR agency Tank is going into 2019 with two new account directors, each responsible for developing PR strategies across an expanding portfolio of clients. Senior account managers Dan Trussell and Claire Reynolds, who have been with Tank five and four years respectively, are stepping up having already successfully led many of the agency’s […]
Performance marketing agency Journey Further has won the PR and SEO accounts for community platform Airtasker, an online noticeboard for outsourcing and taking on tasks. The account was awarded following a competitive pitch with Journey Further replacing two agencies to deliver both digital and traditional PR as well as SEO through its Influence team. Journey […]