SIP-SIP HOORAY – CHAMPAGNE LANSON APPOINTS CLARION COMMUNICATIONS AS ITS RETAINED PR AGENCY

Following a competitive pitch process, Champagne Lanson, which is one of the oldest Champagne Houses has appointed Clarion to manage its consumer and trade communications in the UK.

The WPP owned Consumer and B2b PR, digital and influencer marketing agency secured the contract in a competitive pitch process having demonstrated its ability to deliver successful and creative integrated PR and marketing strategies, with its extensive experience in the food and drink industry. 

Heading up the account, Managing Partner Clare Sutton says: “We’re excited to use our trained expertise in BWS, food experience and news generation skills to build Champagne Lanson’s gastronomic credentials. We’ll also be using our strong media and influencer contacts to continue to drive awareness of its events and partnerships in the UK, including Wimbledon.”

Marketing Manager at Champagne Lanson, Féabha Hoare says: “We were incredibly impressed with Clarion’s credentials and extensive knowledge of the food and drink industry. Gastronomy and savoir faire are at the heart of the Champagne Lanson ethos – we are confident that the team at Clarion are best placed to bring UK consumers on this exciting journey with us as we continue to celebrate incredible moments at dinner tables, Wimbledon and beyond.”

Source: Clarion Communications

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